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Viewing entries from category: We Media

We Media Democracy and Convergence »

Jeremy Orlebar | Wednesday May 12, 2010

Categories: A Level, AQA A Level, AQA A2, AQA AS, OCR A Level, OCR A2, OCR AS, Key Concepts, New Media, Convergence, Digital Media, We Media, Other Topics

The catch word for the digital world of new media is convergence. Convergence is the coming together of everything digital.

Definition

Any digital media can be transmitted by any suitable digital medium, such as a wifi broadband connection or mobile phone, so that all communications, text, audio, graphics, video, and broadcasting can be accessed instantly.

The iPhone, Blackberry or computer becomes a two-way communications module with access to the internet, email, social...

[ read full article ] »

A History of The Internet »

Rod Munday | Tuesday May 19, 2009

Categories: Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics, Website Analysis, Social Networking Analysis, Web Pages

Associated Resources

Have a look at the following resources on MediaEdu:

Web Design Tutorials

The Internet and World Wide Web

Studying The Internet

Deconstructing Web Pages

History of the Internet 1 | The Computer

The history of the internet is not a straight-forward narrative since it was not invented by one person or any group of people. The internet emerged out of the combination of three distinct inventions: computers, networks and software applications.

Each...

[ read full article ] »

Studying The Internet »

Rod Munday | Monday May 18, 2009

Categories: Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics, Website Analysis, Social Networking Analysis, Web Pages

In this section we will look at some of the ways the internet can be studied. The first part looks at some of the impacts the internet has had on society, the second part examines some of the metaphors that have been used to make sense of what the internet is, and the third part looks at three ways in which the internet may be analysed through institutions, audiences and textual analysis.

Associated Resources

Have a look at the following resources on MediaEdu:

Web Design...

[ read full article ] »

The Internet & World Wide Web »

Rod Munday | Friday May 15, 2009

Categories: Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics, Website Analysis, Social Networking Analysis, Web Pages

click on images to enlarge

Associated Resources

Have a look at the following resources on MediaEdu:

Web Design Tutorials

Studying The Internet

History of The Internet

A History of Online Social Networking

Deconstructing Web Pages

Definition

The above picture may look like an exploding galaxy or a human cell magnified many thousands of times but it is actually a map of the internet. The internet (short for interconnected network) can be thought of as an arrangement of...

[ read full article ] »

What is News? »

Jeremy Orlebar | Tuesday May 05, 2009

Categories: New Media, Digital Media, New Technologies, We Media, News, Intro to News, Other Topics, Understanding Media, Understanding Key Topics

What is News?

News is an integral part of daily life. We use news to frame our daily events. A plane crashes at Heathrow, in a remarkably short space of time everyone knows about it. We might wake up to it in the morning on the radio or TV. We may go to sleep with it, and we may hear it during the day, or see a live TV screen with rolling news. We may read a newspaper. At its heart, news is about people doing things. People’s activity is interesting.

What journalists are...

[ read full article ] »

BTEC Level 2 Unit 2: Planning and Pitching a Digital Media Product »

Rob Miller | Thursday June 11, 2015

Categories: Nationals, BTEC Nationals, BTEC Nationals Level 2, Level 2 Creative Media Production, Advertising, Marketing, TV Advertising, Hot Entries, New Media, Digital Media, Internet, Social Networking, We Media, Production Zone, New Media Production, Video Production, Web Production, Introductory Resources, Intro to Media Languages

Introduction

This BTEC portfolio assessed unit allows you to develop your creativity and is all about communicating your ideas for a new digital media product to an audience.

Use this guide in conjunction with a lesson plan on Edusites Media that your teachers may also use. It’s always interesting to see how both students and teachers approach tasks from each side of the fence!

You only need to develop ideas, and plan the production of a digital media product from one...

[ read full article ] »

OCR A2 Media Studies G325 Sec B Contemporary Media Issues: Global Media »

Rob Miller | Thursday March 20, 2014

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Media Language, Hot Entries, New Media, Convergence, Digital Media, Globalisation, Integration, New Technologies, Synergy, User Generated Content, We Media, News, More on News, 24 Hour News, News Ownership, News Values

G325 Section B fundamentals initially need to be observed and factored into the teaching of this Contemporary Media Issue – two media forms must be referenced in equal measure by the student. There must also be a past, present and future element to the analysis but with emphasis on the present (the past must be used to give balance only and to contextualise an argument). Two main case studies minimum ideally need to be explored for each media form while others need to be...

[ read full article ] »

Media in the Online Age »

Rob Miller | Friday October 25, 2013

Categories: A Level, OCR A Level, OCR A2, Hot Entries, New Media, Convergence, Digital Media, Globalisation, Integration, Internet, New Technologies, Synergy, User Generated Content, We Media

click on image to enlarge

When approaching this topic some key G325 Section B fundamentals need to be observed and factored into the teaching of this Contemporary Media Issue – two media forms must be referenced in equal measure by the student, see MediaEdu Exemplar Response that uses the Music Industry and Magazines as examples of two media (OCR A Level Media Studies Overview: scroll down – A2 Mock and Sample Responses sub heading). There must be a past, present and...

[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Sec A Gatsby Static Image Sample Paper & Responses »

rlsmedia | Tuesday May 28, 2013

Categories: A Level, AQA A Level, AQA A2, Film, Film Analysis, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Digital Media, Internet, Social Networking, New Technologies, Synergy, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Admin, iTraining, Improve Your Teaching, Staffroom, Exemplar Materials, Mocks

MEST3 Section A (40%)

1 hour including 15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials will be chosen to raise issues about:

  • media concepts (form, representation, institutions,...
[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Sec A Olympics Static Image Sample Paper & Responses »

rlsmedia | Wednesday May 22, 2013

Categories: A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Digital Media, Internet, New Technologies, Postmodernism, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Admin, Staffroom, Exemplar Materials, Mocks

click on image to enlarge

MEST3 Section A (40%)

1 hour including 15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials will be chosen to raise issues about:

  • media concepts (form,...
[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Sec A Static Image Sample Paper & Responses »

rlsmedia | Tuesday April 30, 2013

Categories: A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Representation & Stereotyping, New Media, Convergence, Digital Media, Internet, Social Networking, New Technologies, Postmodernism, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Admin, Staffroom, Exemplar Materials, Mocks

Associated Resources

  • Static Image Sample The Sun.pdf
  • Static Image Sample Hackney Gazette.pdf

MEST3 Section A (40%)

1 hour including15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials...

[ read full article ] »

The Impact of New / Digital Media 24 Hour News Case Study »

rlsmedia | Friday April 19, 2013

Categories: A Level, AQA A Level, AQA A2, Advertising, Viral Advertising, Hot Entries, New Media, Convergence, Digital Media, Internet, Social Networking, Community, History of the Internet, Mobile Phones, Public Vs Privacy, Communications, New Technologies, User Generated Content, We Media, News, More on News, 24 Hour News

click on image to enlarge

Why do you need to study this Unit?

  • In your final exam you will need to respond to an essay question in Section B of the paper.
  • You can either choose one on Representation using your case study which you will produce with your Media Studies teacher at some point in your course;
  • Or you can choose a question on the Impact of New/Digital Media.

For a Top Mark Question you need to:

  • The answer shows a confident and appropriate discussion and evaluation...
[ read full article ] »

The Impact of New / Digital Media »

rlsmedia | Friday April 12, 2013

Categories: A Level, AQA A Level, AQA A2, Hot Entries, New Media, Convergence, Digital Media, Internet, Social Networking, Community, History of the Internet, Mobile Phones, Public Vs Privacy, Making Money, Communications, New Technologies, User Generated Content, We Media

Why do you need to study this Unit?

  • In your final exam you will need to respond to an essay question in Section B of the paper.
  • You can either choose one on Representation using your case study which you will produce with your Media Studies teacher at some point in your course;
  • Or you can choose a question on the Impact of New/Digital Media.

However, in Section A of the paper you will need the information too. In Section A of this paper you will be shown two previously...

[ read full article ] »

Minecraft Case Study »

Rob Miller | Monday December 31, 2012

Categories: GCSE, AQA GCSE, Games, Computer Games, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Ownership, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, New Technologies, Synergy, We Media

click on images to enlarge

Production and Distribution

Minecraft is a massively commercially successful and critically acclaimed multi-platform ‘Open World’ game. In terms of genre (see ‘Genre’ below) it is a Sandbox Indie Game although key focus is on building, strategy and to a lesser extent survival. It was created by Markus ‘Notch’ Persson, a Swedish Computer Programmer who is not a traditional Games Developer which may account for its mathematical,...

[ read full article ] »

YouTube Case Study »

Rob Miller | Friday February 24, 2012

Categories: A Level, AQA A Level, AQA A2, Advertising, Viral Advertising, Key Concepts, Institutions, Censorship & Regulation, Hot Entries, New Media, Digital Media, Internet, Social Networking, New Technologies, We Media, Website Analysis, Social Networking Analysis, Web Pages

The idea of YouTube is a successful and iconic one – commercially and culturally ranking with ‘Zuckerberg’s’ Facebook, Google, Wikipedia and the loaf of bread as a pre requisite for modern living (as far as the target audience are concerned). If you are not 12-17 as the dominant viewing age group are (but very much not the exclusive age group) or indeed wheat intolerant then maybe these bastions of culture and modern society are not for you.

YouTube’s primary...

[ read full article ] »

2012 AQA A2 Media Studies Scheme of Work »

Rob Miller | Friday February 24, 2012

Categories: A Level, AQA A Level, AQA A2, Advertising, Viral Advertising, Key Concepts, Institutions, Censorship & Regulation, Representation & Stereotyping, Hot Entries, Magazines, Image Analysis, Masculinity in Men's Magazines, New Media, Convergence, Internet, Social Networking, New Technologies, We Media, Theory, Gender Theory, Representation Theory, Website Analysis, Social Networking Analysis, Web Pages

MEST3 Critical Perspectives

MEST4 Research and Production

2012 Section B Topics: Representation and New Digital Media (3 Media Platforms) - 30 Week Scheme of Work

Overview

  • AQA A Level Media Studies Overview

Scheme

  • 2012 AQA A2 Media Studies SOW.doc

Concepts

  • Analysing Text, Stimulus Material - Audiences
  • Regulation and Censorship
  • Critical Investigation - Viral Marketing
  • Skills Development - Planning and Production
  • Representation of Masculinity
  • Digital Media Technologies
  • Exam...
[ read full article ] »

2012-2014 OCR A2 Media Studies Scheme of Work »

Rob Miller | Friday December 09, 2011

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Institutions, Censorship & Regulation, Representation & Stereotyping, Hot Entries, Magazines, New Media, We Media, Posters, Film Poster Analysis, Production Zone

G324 Advanced Portfolio in Media

G325 Critical Perspectives in Media

Critical Perspectives = Contemporary Media Regulation ~ Media and Collective Identity (30 Week Scheme of Work)

Overview

  • OCR A Level Media Studies Overview

Scheme

  • OCR A2 Media Studies SOW 2012-2014.doc
  • OCR A2 Media Studies Documentary Coursework

Concepts

  • Regulation within the Media Industry
  • Researching Film Magazines and Film Posters
  • Skills Development - Planning and Production
  • Evaluating and Linking...
[ read full article ] »

Exchange | OCR A Level »

Jeremy Orlebar | Wednesday April 06, 2011

Categories: A Level, OCR A Level, OCR A2, OCR AS, Hot Entries, New Media, Convergence, Digital Media, New Technologies, We Media

The term ‘EXCHANGE’ in the spec has worried students and teachers. Here is some help.

The spec says:

The technologies that have been introduced in recent years at the levels of production, distribution, marketing and exchange

The word exchange was used in the January exam 2011.

Here are some views on what it means from people who know on the OCR forum.

Brief Definition

Exchange:

The way in which texts are not only consumed by media audiences, but the way media...

[ read full article ] »

Ownership, Synergy & Technological Convergence »

Stephen Hill | Monday November 08, 2010

Categories: Key Concepts, Institutions, Ownership, Magazines, Intro to Magazines, More on Magazines, Music Press, Music Press Institution, New Media, Convergence, Digital Media, Integration, New Technologies, Synergy, We Media

Introduction

The need to target a ‘specific audience’ is a key issue for the ‘magazine industry’. Magazines are heavily ‘subsidized by advertising’ and the key to attracting a sustainable ‘portfolio of advertisers’ is the creation of a product that is desirable to their ‘target market’.

As a consequence, within the magazine industry as a whole, there are many magazines aimed at similar audiences because that ‘demographic’ is lucrative for advertisers....

[ read full article ] »

OCR AS UNIT G322 - Audiences and Institutions: Kerrang! »

Stephen Hill | Friday September 04, 2009

Categories: A Level, OCR A Level, OCR AS, Key Concepts, Audience, Institutions, New Media, Convergence, New Technologies, Synergy, We Media

Discuss the issues raised by an institution’s need to target specific audiences within a media industry that you have studied.

Introduction

The need to target a ‘specific audience’ is a key issue for the ‘magazine industry’. Magazines are heavily ‘subsidized by advertising’ and the key to attracting a sustainable ‘portfolio of advertisers’ is the creation of a product that is desirable to their ‘target market’.

As a consequence, within the magazine...

[ read full article ] »

Internet Quiz »

Phoebe Prentice-Terry | Tuesday August 25, 2009

Categories: Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics, Quizzes, Media Studies Quizzes, Skills

These quizzes are best viewed in Firefox.

Firefox is an excellent alternative to Internet Explorer which is available free for both PCs and Macs.




OCR A Level Media Studies - The Internet & World Wide Web »

Richard Gent | Tuesday June 02, 2009

Categories: A Level, OCR A Level, OCR A2, OCR AS, Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics

Have a look at the following resources on MediaEdu:

Sue Crawte’s Web Design Tutorials

Rod Munday’s ‘The Internet and World Wide Web’

‘Studying The Internet’ and

‘History of The Internet’.