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Viewing entries from category: Understanding Media

Understanding Genre »

Jeremy Orlebar | Tuesday June 15, 2010

Categories: Key Concepts, Genre, Understanding Media, Understanding Key Concepts

Genre is a French word that means type or kind. Most students will be aware of genre as a way of putting films, television programmes and other media texts into groups that have things in common, such as the story, or the ‘look’ of a film, or the characters, the settings and even the way the characters dress.

Genre, especially in film, is a key concept because it is more complex than just a way of putting similar films together in a group.
Brief Definition

Genre is a...

[ read full article ] »

Understanding TV Comedy »

Jeremy Orlebar | Tuesday April 27, 2010

Categories: GCSE, OCR GCSE, Other Topics, Moving Images, Television, Situation Comedy, Television Comedy, Understanding Media, Understanding Key Topics

Finally in Year One you should start the class thinking about the topic for the B question in the exam. The current topic is TV comedy.

Individuals need to make their own study of this topic depending on their own consumption of the many varieties of TV comedy, so that they have a thorough knowledge of at least two different texts and preferably three. Gervais in Extras might be a way of looking at postmodern comedy

ACTIVITIES

INSTITUTIONS & AUDIENCES

Before looking at...

[ read full article ] »

Understanding Reality TV »

Jeremy Orlebar | Monday March 01, 2010

Categories: GCSE, AQA GCSE, Television, Reality TV, Understanding Media, Understanding Key Topics

Andy Warhol predicted in 1968 that everyone would be famous for 15 minutes. Contemporary observers such as David Weinberger suggest that Internet technologies will make everyone famous to 15 people.  But Reality TV shows confirm to viewers that anyone can become famous to an audience of millions – well almost anyone… 

Genre

Reality television is a hybrid genre. It is like a documentary as it is a factual form concerned with investigating human behaviour and relationships...

[ read full article ] »

Understanding Iconography »

Jeremy Orlebar | Wednesday January 06, 2010

Categories: Other Topics, Iconography, Theory, Semiotic Theory, Understanding Media, Understanding Key Concepts, Understanding Key Topics

In Media Studies we see iconography as part of genre, and particularly film genre. Students need to know the term and how it is used. It is quite a complex concept, that informs image analysis and the deconstruction of genre. Iconography originates from the study of art.

In Europe in the15th & 16th centuries artists creating work of a Christian nature would look up reference books to check the colours, composition, hand gestures, poses and facial expressions that past masters...

[ read full article ] »

Understanding Narrative »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Narrative, Understanding Media, Understanding Key Concepts

Narrative is the media term for story telling. Narrative is the way the different elements in a story are organised to make a meaningful story. Some of these elements can be facts as in a documentary, or characters and action as in a drama.

Narrative, or telling stories, is our way of making sense of the world about us and trying to put some meaning into that world.

Because we live in a world that is organised by time – hours of the day, days of the month, the years, so...

[ read full article ] »

Understanding Ideology »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Ideology, Understanding Media, Understanding Key Concepts

Definition

Ideology means a set of values, beliefs and ideas that guide our lives.

Literally the word means the ‘study of ideas’. It has become accepted as the set of values and beliefs that we believe to be true, and that have become part of our daily life. These are the natural agreed values, or common sense, that keep society running. One such belief is that we all need to work to earn money to live, and we agree to pay taxes to support the state that supports us....

[ read full article ] »

Understanding Representation & Stereotyping »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Representation & Stereotyping, Understanding Media, Understanding Key Concepts

AQA says that candidates for AS and A2 Media Studies should study the historical, social, political and economic dimensions of representation.
Definition

Representation is the process by which the media presents the ‘real world’ to an audience.

Media texts construct meanings about the world – a picture, a film, a television programme or a newspaper article re-presents the world to help audiences make sense of it.

A popular understanding of representation is through...

[ read full article ] »

Understanding Institutions »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Institutions, Understanding Media, Understanding Key Concepts, New Media, Integration

The following A Level boards: AQA, OCR, and WJEC require students to demonstrate knowledge and critical understanding of media institutions. The key requirement across the syllabuses is to understand the relationship between Institutions and their media products.

Students should have knowledge and understanding of these six topics:

  1. OWNERSHIP Ways in which ownership of a media institution can affect or influence the content and distribution of its media texts.
  2. MARKETING The...
[ read full article ] »

Understanding Audience »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Audience, Understanding Media, Understanding Key Concepts

Everyone has been in an audience. We have all been part of a group of people who come together to experience music, film, theatre or other live event. In media terms the audience is any group of people who receive a media text, and not just people who are together in the same place.

They receive the text via a media carrier such as a newspaper or magazine, television, DVD, radio or the internet. It can also be a mobile phone, iPod or any other device that stores or receives...

[ read full article ] »

Understanding Media Language »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Media Language, Understanding Media, Understanding Key Concepts

Brief Definition

Media language is the way in which the meaning of a media text is conveyed to the audience.

One of the ways Media Language works is to convey meaning through signs and symbols suggested by the way a scene is set up and filmed.

Signs and symbols in media texts are polysemic which means they are open to many interpretations. The different possible meanings in media texts depend on two things. The first is the way the signs and symbols in the text are...

[ read full article ] »

Understanding The Popular Press »

Jeremy Orlebar | Thursday October 08, 2009

Categories: GCSE, AQA GCSE, News, Intro to News, Popular Press, Understanding Media, Understanding Key Topics

What is The Popular Press?

Contents

  • definitions of media language associated with newspapers
  • codes and conventions
  • areas of study
  • classroom activities
  • front page examples
  • front page quiz
  • news values
  • regulation
  • institutions
  • representations
  • audiences
  • politics and the popular press

The Popular Press refers to mass circulation national newspapers, targeted at the popular end of the market. This includes The Sun, The Daily Mirror, The Daily Express, The Daily Mail, The Daily...

[ read full article ] »

Understanding Soaps »

Jeremy Orlebar | Thursday September 24, 2009

Categories: Television, Soaps, Understanding Media, Understanding Key Topics

What is a Soap Opera?

A soap opera is an ongoing, open ended, multi-strand, fictionalised, drama serial on radio or television. It can be broadcast daily or twice or more weekly.


The main quality that defines a soap is that it is a serial. A serial narrative is a story told through a series of separate, but linked episodes. British soaps expect to continue broadcasting for the foreseeable future and so have no end as such. Occasionally soaps stop performing well enough for...

[ read full article ] »

Understanding Sport on TV »

Jeremy Orlebar | Thursday September 24, 2009

Categories: GCSE, WJEC GCSE, Television, Sport on TV, Understanding Media, Understanding Key Topics

The genre of Sport on Television can be used as a key component of many GCSE courses. Students studying the WJEC GCSE MEDIA STUDIES for examination in 2010 are required to study sport on television. The WJEC exam papers – two hours writing and 30 minutes reading or viewing - for 2010 are in two parts: Section A has FOUR compulsory questions focusing on SPORT ON TV - for a full scheme of work see WJEC Sport on TV.

An Introduction

click on images to enlarge

Sport on...

[ read full article ] »

Understanding Storyboarding »

Jeremy Orlebar | Thursday September 24, 2009

Categories: GCSE, AQA GCSE, Film, Action Adventure, Production Zone, Video Production, Skills, Television, Storyboarding, Understanding Media, Understanding Key Skills

A Level Storyboarding

Pre-production Item | Storyboard

Example Brief: Create a storyboard (and video trailer) for a TV Crime Drama

The pre-production brief is to create a storyboard. Students should create a storyboard that shows as much detail as possible including camera instructions with details of camera movement, shot duration, content, details of audio tracks and details of transitions between frames.

This guide opens with a screenshot of the first three frames of a...

[ read full article ] »

Understanding Video Games »

Rod Munday | Thursday September 24, 2009

Categories: Games, Computer Games, Video Games, Understanding Media, Understanding Key Topics

A videogame can be broadly defined as any form of computer-based game involving one or multiple players. What is considered to be a video game covers a broad spectrum ranging from simple games played on mobile phones to vast virtual worlds existing for twenty four hours a day; seven days a week on the Internet. The study of videogames focuses mainly on games played on PCs or on dedicated games consoles like the PlayStation, Wii or Xbox.

HISTORY

(for a detailed history see the...

[ read full article ] »

Understanding Popular Music on TV »

Jeremy Orlebar | Thursday September 24, 2009

Categories: GCSE, AQA GCSE, Music, Television, Pop Music on TV, Understanding Media, Understanding Key Topics

Use the three image links above to access GEEVIDEO.com’s excellent archive of Pop Music on TV Clips. When you click on one of the movie clips, you will see a ‘Download Spamblocker’ advert - ignore this and click on the ‘skip’ option on top right hand corner of the screen. The video should then be ready to watch.

Anyone teaching pop music needs to ge their libary to order the fabulous comprehensive history of pop by Alan Parker called All You Need is Love. It’s coming out on...

[ read full article ] »

Understanding Teenage & Lifestyles Magazines »

Jeremy Orlebar | Thursday September 24, 2009

Categories: Magazines, Teenage & Lifestyle Magazines, Understanding Media, Understanding Key Topics

Publishers like magazines aimed at the teen market. It is an easy way to reach this young readership, and a way of marketing a huge range of teen products. Look on the shelves in the paper shop and there is a big range of titles, but very few are aimed directly at teenagers.

The available income of this group has risen substantially over the past 5-10 years, and this is the stage when young people form the likes, dislikes, passions and opinions that shape them as they move...

[ read full article ] »

Understanding Copyright »

David Smailes | Thursday September 24, 2009

Categories: Key Concepts, Institutions, Copyright, Understanding Media, Understanding Key Concepts, Understanding Key Topics

WHAT IS COPYRIGHT?

Copyright is literally a way of protecting the ‘right to copy’ something that someone else has created.

Copyright is an intellectual property right. It is a way of protecting the creative work – such as music, photographs or writing – from being pirated and used by someone else.

Throughout the world copyright exists. National laws cover different countries. Always check before using copyright material.

Whenever you use music in a production from...

[ read full article ] »

Understanding Regulation and Censorship »

Caroline Bagshaw | Thursday August 27, 2009

Categories: A Level, Key Concepts, Institutions, Censorship & Regulation, Understanding Media, Understanding Key Concepts, Understanding Key Topics

Why Regulate The Media?

The media now affects nearly every aspect of our lives.  It influences the products we consume, via advertising; our understanding of the world via news and documentary; our leisure via film and broadcast fiction and games; our methods of communication via the internet.  It is widely acknowledged that this dominance gives the media huge influence.

For example:

  • The Media Effects theory has achieved widespread acceptance by society.  This theory...
[ read full article ] »

What is News? »

Jeremy Orlebar | Tuesday May 05, 2009

Categories: New Media, Digital Media, New Technologies, We Media, News, Intro to News, Other Topics, Understanding Media, Understanding Key Topics

What is News?

News is an integral part of daily life. We use news to frame our daily events. A plane crashes at Heathrow, in a remarkably short space of time everyone knows about it. We might wake up to it in the morning on the radio or TV. We may go to sleep with it, and we may hear it during the day, or see a live TV screen with rolling news. We may read a newspaper. At its heart, news is about people doing things. People’s activity is interesting.

What journalists are...

[ read full article ] »

Understanding Advertising »

Jeremy Orlebar | Tuesday April 07, 2009

Categories: Advertising, Intro to Advertising, Other Topics, Understanding Media, Understanding Key Topics

Advertising is the business of selling a product, service or idea to an audience. Huge advertising agencies make vast amounts of money creating adverts for companies and then distributing or broadcasting them. One of the largest advertising corporations is Saatchi & Saatchi.

Brief definition

Advertising is a persuasive way of communicating a message to a large number of people, known as a mass audience. For a communication to be advertising it has to be:

  • paid for
  • ...
[ read full article ] »

New Spec A Level Media Studies »

Richard Gent | Wednesday November 08, 2017

Categories: A Level, AQA A Level, OCR A Level, WJEC A Level, Key Concepts, Audience, Genre, Media Language, Narrative, Representation & Stereotyping, Understanding Media, Magazines, Music Press, Music, Music Distribution, Music Industry, Music Promotion, Music Video, The Press, New Media, Internet, Social Networking, Postmodernism, User Generated Content, Overviews, Theory, Media Theorists, Postmodern Theory, Poststructuralist Theory, Representation Theory, Semiotic Theory, Social Realist Theory, Structuralist Theory, Subcultures

We are aware that some specifications are currently being accredited by Ofqual.

Each term we provide a Core Unit, Exam Unit and NEA Unit based on the Department for Education Media Studies A Level subject content. (February 2016)

The four areas of this theoretical framework, are:

  • media language: how the media through their forms, codes and conventions communicate meanings
  • representation: how the media portray events, issues, individuals and social groups
  • media...
[ read full article ] »

AQA GCSE Media Studies Interactive Science Fiction Films Resource »

Rob Miller | Friday August 21, 2015

Categories: GCSE, AQA GCSE, Advertising, Marketing, Film, Action Adventure, Comedy, Disaster Movies, Drama, Fantasy, Film Analysis, Film Industry, Film Language, Film Promotion, Film Trailers, Horror, Independent Film, Mise-en-scene, Science Fiction, Social Realism, Thrillers, War, Key Concepts, Audience Consumption & Platforms, Digital Graphics, Audience, Genre, Ideology, Media Language, Narrative, Production, Representation & Stereotyping, Understanding Media, Understanding Key Concepts, Understanding Key Skills, Understanding Key Topics, New Media, Convergence, Digital Media, Internet, New Technologies, Skills, Textual Analysis, Starters & Teaching Ideas, Teaching Ideas & Skills Development, Television, Storyboarding, Website Analysis, Web Pages

Milan, Italy - January 26 2013: People of 501st Legion official costuming organisation take part in the Star Wars Parade wearing perfectly accurate costumes.

Welcome to this interactive resource on Science Fiction films, your Unit 1 examined topic that focuses on all areas of exam questioning. Use in conjunction with the Edusites Media Specimen Exam and Preliminary Material.

Have a look at some Science Fiction events around the country. Comic Cons have a reputation for...

[ read full article ] »

Cambridge Nationals Level 1/2 Unit R081: Pre-Production Skills »

Rob Miller | Wednesday July 15, 2015

Categories: Nationals, Cambridge Nationals, Cambridge Nationals Level 1/2, Level 1/2 Creative iMedia, Award J807, Certificate J817, Diploma J827, Key Concepts, Audience, Media Language, Narrative, Production, Understanding Media, Understanding Key Skills, Production Zone, Video Production

Introduction

Welcome to the Cambridge Nationals Creative iMedia course – they are designed for 14-16 year olds to give you experience of what it is like to work in media industry sectors such as:

  • Website Design and Development
  • Television
  • Graphic Design
  • Digital Filmmaking including Animation
  • Video Games
  • Radio

This unit focuses on pre-production which is directly linked to production and post-production.

Film Example: Diagram of Filmmaking Steps

This unit has a written...

[ read full article ] »

AQA GCSE Media Studies Science Fiction Films Workshop »

Rob Miller | Friday July 10, 2015

Categories: GCSE, AQA GCSE, Consultancy and Workshops, Edusites Media Student & Teacher Workshops, Film, Science Fiction, Key Concepts, Audience Consumption & Platforms, Distribution, Exhibition, Genre, Media Language, Narrative, Production, Regulation, Representation & Stereotyping, Understanding Media, Understanding Key Topics, Skills, Textual Analysis, Theory, Genre Theory

Book A Half or Full Day Workshop in Your School

Programme Details

  • Edusites Media provides visually dynamic, interactive Starter, Booster and Revision Courses on TV Science Fiction Films dedicated to, and focusing on specification requirements.
  • Students will analyse Science Fiction Films, both mainstream and independent linking with notions of genre hybridisation and institution.
  • Activities will include how to respond to a pitch e.g. marketing a new Science Fiction Film while...
[ read full article ] »

WJEC Level 1/2 Creative & Media Unit 1: Creating a Proposal in Response to a Brief »

Rob Miller | Tuesday June 30, 2015

Categories: Certificates, WJEC Certificates, Advertising, Marketing, Key Concepts, Introductory Resources, Intro to Media Audiences, Understanding Media, Understanding Key Concepts, Understanding Key Skills, Hot Entries

Introduction

Welcome to this vocational course, designed for applied, creative learners who like to learn by doing.

Although this particular unit is exam assessed, even in those 2 hours you are asked to be creative by responding to a set brief that you have 20 hours to prepare for (your school will be sent the brief in December).

The good news is that you can also take your research notes into the exam with you!

Pupils and teachers can find out more information about this...

[ read full article ] »

OCR GCSE TV Comedy Glossary of Media Language »

Rob Miller | Wednesday April 15, 2015

Categories: GCSE, OCR GCSE, Key Concepts, Media Language, Understanding Media, Hot Entries, Television, Television Comedy

Audience pleasures: Sometimes written as audience appeals, it is the enjoyment that is gained from a TV Comedy e.g. identification with character in Celebrity Juice or alternative representations in Misfits. There are a wide range of audience pleasures of TV Comedy.

Uses and Gratifications theory: TV Comedy can be understood using this theoretical audience model as it is escapist (diversion), audience can often identify with characters (personal identity), they can talk to...

[ read full article ] »

OCR G325 A2 Media Studies Section A 1b Music Magazine Essay Plan: Genre »

Richard Gent | Wednesday March 25, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Genre, Understanding Media, Understanding Key Concepts, Hot Entries, Magazines, Music, The Press, Admin, Staffroom, Essay Plans

Analyse Genre in one of your Coursework Productions

“I will be analysing the front page, contents page and double page spread of my music magazine which formed part of my Foundation Portfolio in Media. In class, we studied genre and hybridisation in existing music magazines such as XXL, The Source, Kerrang!, Q, NME, Rock Sound and online magazines such as We Love Pop and Drowned in Sound. This enabled us to fully understand how genre can be applied to our own...

[ read full article ] »

OCR G325 A2 Media Section A 1b Music Magazine Essay Plan: Representation »

Rob Miller | Wednesday March 25, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Representation & Stereotyping, Understanding Media, Understanding Key Concepts, Hot Entries, Magazines, Music Press, Admin, Staffroom, Essay Plans

Analyse Representation in one of your Coursework Productions

“I will be analysing the front page, contents page and double page spread of my music magazine which formed part of my Foundation Portfolio in Media. In class, we studied representation in existing music magazines such as XXL, The Source, Kerrang!, Q, NME, Rock Sound and online magazines such as We Love Pop and Drowned in Sound. This enabled us to fully understand how representation can be applied to our own...

[ read full article ] »

OCR G325 A2 Media Studies Section A 1b Music Magazine Essay Plan: Narrative »

Rob Miller | Wednesday March 25, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Narrative, Understanding Media, Understanding Key Concepts, Hot Entries, Magazines, Music Press, Admin, Staffroom, Essay Plans

Analyse Narrative in one of your Coursework Productions

“I will be analysing the front page, contents page and double page spread of my music magazine which formed part of my Foundation Portfolio in Media. In class, we studied narrative in existing music magazines such as XXL, The Source, Kerrang!, Q, NME, Rock Sound and online magazines such as We Love Pop and Drowned in Sound. This enabled us to fully understand how narrative can be applied to our own productions”.

...[ read full article ] »

OCR G325 A2 Media Studies Section A 1b Essay Plan: Narrative »

Rob Miller | Friday March 20, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Narrative, Understanding Media, Understanding Key Concepts, Hot Entries, Admin, Staffroom, Essay Plans

Analyse Narrative in one of your Coursework Productions

“I will be analysing my thriller opening sequence which I filmed and edited as my main task which formed part of my Foundation Portfolio in Media. In class, we studied narrative in existing Thriller films such as Psycho, Seven, Man with the Golden Arm, Taken 3, Skyfall and Escape Plan. This enabled us to fully understand how narrative can be applied to our own productions”.

Plan/Structure – Discuss Narrative...

[ read full article ] »

OCR G325 A2 Media Studies Section A 1b Essay Plan: Language »

Rob Miller | Friday March 20, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Media Language, Understanding Media, Understanding Key Concepts, Hot Entries, Admin, Staffroom, Essay Plans

Analyse use of Media Language in one of your Coursework Productions

“I will be analysing my thriller opening sequence which I filmed and edited as my main task which formed part of my Foundation Portfolio in Media. In class, we studied media language in existing Thrillers such as Seven, Psycho, Taken 3, Skyfall and Escape Plan. This enabled us to fully understand how cinematography, mise-en-scene, composition, editing and sound could be applied to our own productions to...

[ read full article ] »

OCR G325 A2 Media Studies Section A 1b Essay Plan: Representation »

Rob Miller | Friday March 20, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Representation & Stereotyping, Understanding Media, Understanding Key Concepts, Hot Entries, Theory, Representation Theory, Admin, Staffroom, Essay Plans

Analyse Representation in one of your Coursework Productions

“I will be analysing my music video which I filmed and edited as my main task which formed part of my Advanced Portfolio in Media. In class, we studied representation in existing music videos such as Doug Walker’s low production value British independent ‘The Mystery’, Katy Perry’s ‘I Kissed a Girl’, Lady Gaga and Beyonce’s ‘Telephone’, Ed Sheeran’s ‘Lego House’, and Jay-Z and Alicia...

[ read full article ] »

OCR G325 A2 Media Studies Section A 1b Essay Plan: Genre »

Rob Miller | Friday March 20, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Genre, Understanding Media, Understanding Key Concepts, Hot Entries, Theory, Genre Theory , Admin, Staffroom, Essay Plans

Analyse Genre in one of your Coursework Productions

“I will be analysing my thriller opening sequence which I filmed and edited as my main task which formed part of my Foundation Portfolio in Media. In class, we studied genre in existing Thrillers such as Psycho, Seven, Man with the Golden Arm, Taken 3 and to learn about genre hybridisation - Skyfall and Escape Plan. This enabled us to fully understand how genre can be applied to our own productions”.

  • Example early...
[ read full article ] »

OCR G325 A2 Media Studies Section A 1b Essay Plan: Audience »

Rob Miller | Friday March 20, 2015

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Audience, Understanding Media, Understanding Key Concepts, Hot Entries, Theory, Audience Theory, Admin, Staffroom, Essay Plans

Analyse Audience in one of your Coursework Productions

“I will be analysing my thriller opening sequence which I filmed and edited as my main task which formed part of my Foundation Portfolio in Media. In class, we studied audience and audience theory in existing Thrillers such as Taken 3, Seven, Psycho, the hybrid thriller Skyfall and Escape Plan. This enabled us to fully understand how theories of audience can be applied to our own productions”.

  • Acknowledge that,...
[ read full article ] »

AQA AS & A2 Recommended Media Studies Theorists »

Rob Miller | Sunday August 31, 2014

Categories: A Level, AQA A Level, AQA A2, AQA AS, Hot Entries, Theory, Media Theorists, Understanding Media, Understanding Key Concepts, Understanding Key Skills, Understanding Key Topics

click on image to enlarge

Genre

  • John Fiske – genre as ‘convenience’ for producers and audiences – this means commercial success is underpinned by the conventions of genre in terms of what audiences expect.
  • Robert Stam – there are infinite genres. Basically here, Stam is advancing an A2 concept that there is an argument that genre no longer exists and we do not have to analyse text in terms of genre.
  • Jane Feuer – genre is abstract and becoming harder to identify.
  • ...
[ read full article ] »

AQA GCSE Media Studies Unit 2 CA: Advertising & Marketing »

Rob Miller | Saturday November 02, 2013

Categories: GCSE, AQA GCSE, Advertising, Intro to Advertising, Marketing, Hot Entries, Understanding Media, Understanding Key Concepts, Understanding Key Skills, Understanding Key Topics

click on image to enlarge

Key Concepts = Media Language and Audience – “Students may also discuss Representation and Institutions”.

This introductory assignment aims to introduce students to the analysis and interpretation of media texts through the analysis of media language and the application of media terminology. As an assignment that is introductory it is highly recommended that it is delivered before assignments 2 and 3 in year 1 of a 2 year GCSE. Towards the...

[ read full article ] »

Media Studies Voices »

Richard Gent | Tuesday December 06, 2011

Categories: Hot Entries, Understanding Media, Why Media Studies?, The Case for Media Studies

My Media Studies course is under threat. Could you direct me to some supporting evidence about how valuable the skills are that you learn as part of a great Media Studies course?

I could wax lyrical and in fact - have.  But there’s no substitute for other academics, journalists or resected articles that also prove a point or two.  I think all two often decisions makers read the Daily Mail and listen to the Today programme rather than considering the facts: Media Skills serve...

[ read full article ] »

Pro Media Studies Links & Resources »

Richard Gent | Monday December 05, 2011

Categories: Hot Entries, Understanding Media, Why Media Studies?, The Case for Media Studies

Articles & Organisations

  • In Defense of Media Studies | Caroline Bagshaw
  • MediaLit.org ~ Why Media Literacy is Important (range of articles)
  • Why Core Standards Must Embrace Media Literacy | Richard Beach & Frank W. Baker
  • ADM HEACADEMY.ac.uk (interesting stuff here about employability and learning styles)
  • Manifesto for Media Education
  • Media Studies Strikes Back
  • Skillset | Defining The Creative Industries
  • Gateway Media Literacy Partners
  • Cross Media Literacy Group | MediaEdu
  • ...
[ read full article ] »

In Defense of Media Studies »

Caroline Bagshaw | Monday December 05, 2011

Categories: Hot Entries, Understanding Media, iTraining, Templates, Staffroom, Why Media Studies?, The Case for Media Studies

Associated Resources

  • Defence of Media Studies.doc

This information is designed to be used to clarify questions concerning Media Studies. You will need to alter various sections to suit your centre.

How do we judge if a subject is easy or difficult? Condemnation of Media Studies reflects a fundamental confusion about its aims…

…If anything is a symptom of dumbing down, it is the willingness of politicians and pundits to pronounce on things they know nothing about. But why...

[ read full article ] »

Internet Safety Animation by Newman School »

Jack Todhunter | Monday February 21, 2011

Categories: Advertising, More on Advertising, Key Concepts, Introductory Resources, Understanding Media, Production Zone, Skills, Staffroom, Equipment

This video was created using a combo of three programs. First, a cheap Mac program called Noodle Flix. This allows green screen and allows you to animate half a dozen digital heads, male and female.

Second a “cloud” program called Xtranormal which used to be free but they now charge for downloads. This gives you camera moves like a studio and third a PC program called Crazytalk which is very versatile. You can animate eyes and mouths on objects but it is meant for faces. A...

[ read full article ] »

Guide to Referencing - Buckinghamshire New University »

Richard Gent | Thursday December 16, 2010

Categories: Skills, Referencing, Understanding Media, Understanding Key Skills

Click on the link below to find out how to refer to other people’s work in your own writing:

http://bucks.ac.uk/current_students/e-services__tools/guide_to_referencing.aspx




Understanding Disaster Movies »

Antony Bateman | Tuesday December 07, 2010

Categories: GCSE, AQA GCSE, OCR GCSE, WJEC GCSE, WJEC GCSE Film Studies, Film, Action Adventure, Disaster Movies, Hot Entries, Understanding Media, Understanding Key Topics

This guide is designed to cover the main points of the genre of Disaster Movies, which is the designated topic until summer 2012 for the WJEC GCSE in Film Studies for Paper 1 Exploring Film and to explain what you are likely to be asked in the examination

Defining the genre, what is a disaster movie?

Like all film genres, disaster movies are recognisable because of the presence of certain key elements which we would expect to see in a film belonging to a genre. However,...

[ read full article ] »

Understanding Action Adventure Films »

Jeremy Orlebar | Tuesday April 27, 2010

Categories: GCSE, AQA GCSE, WJEC GCSE, WJEC GCSE Film Studies, WJEC GCSE Media Studies, Film, Action Adventure, Hot Entries, Other Topics, Moving Images, Understanding Media, Understanding Key Topics

This genre of films appeals to a family audience. The stories often pick up on the characters and type of stories that children have come across in children’s books – pirates, swashbuckling heroes, a quest for lost treasure and lots of adventures with monsters and exotic locations such as ancient Egypt. The most successful action adventure films include Spielberg’s Raiders of the Lost Ark franchise, and Pirates of the Caribbean trilogy.

Pirates of the Caribbean is a...

[ read full article ] »

Understanding Pop Bands & The Music Industry in Year 9 »

Carl Beck | Tuesday June 02, 2009

Categories: KS3, Year 9, Music, British Pop Music, Fan Websites, Music Distribution, Music Promotion, Music Video, The Press, Understanding Media, Understanding Key Topics

In Term 3 of Year 9, we introduce the students to Pop Bands & The Music Industry. The students are required to demonstrate their knowledge and understanding by researching and analysing existing pop bands, CD covers, promo videos and tour posters. They are helped to develop their understanding of musical genres and how this affects a band’s actual and perceived/projected identity. The students then use this newly acquired knowledge to plan, mock-up and develop their own...

[ read full article ] »

Understanding Film Studies & Moving Image Analysis in Year 9 »

Carl Beck | Tuesday June 02, 2009

Categories: KS3, Year 9, GCSE, WJEC GCSE, WJEC GCSE Film Studies, Understanding Media, Understanding Key Skills, Understanding Key Topics

In Term 2 of Year 9, we introduce the students to Film Studies. The students are required to demonstrate their knowledge and understanding by researching and analysing existing film posters, DVD covers, opening sequences, exploring conventions for different cinematic genres.

The students then use this newly acquired knowledge to plan, mock-up and develop their own artefact. There is an emphasis on using manual drafting skills in this unit such as drawing and laying out work...

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Understanding Modern Technology in Year 9 »

Carl Beck | Tuesday June 02, 2009

Categories: KS3, Year 9, New Media, New Technologies, Understanding Media, Understanding Key Topics

In Term 1 of Year 9, we introduce the students to Modern Technology. The students are required to demonstrate their knowledge and understanding by planning, designing and advertising/marketing a new product: new tv series; video game; phone.

We are currently developing this unit. When complete, it will be included here.

During Year 9 students are expected to move from Media as production to Media as analysis, interpretation and evaluation. They are introduced to more...

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Understanding Comics & Cartooning in Year 8 »

Carl Beck | Tuesday June 02, 2009

Categories: KS3, Year 8, Comics, Understanding Media, Understanding Key Topics

In Term 3 of Year 8, if time allows before the end of term, we introduce the students to Comics & Cartooning using Comic Life.

The students are required to demonstrate their knowledge and understanding by creating their own characters, front cover and comic strips or narrative.

This unit is intended to introduce students to photostories and develop the students technical skills with Comic Life and remind them of the importance of mocking-up and building on mistakes made...

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Understanding Radio & Podcasting in Year 8 »

Carl Beck | Tuesday June 02, 2009

Categories: KS3, Year 8, Other Topics, Production Zone, Audio Production, Radio, Intro to Radio, Radio Podcasts, More on Radio, Understanding Media, Understanding Key Topics, Podcasts, Podcasts for Students, Podcasts for Teachers

In Term 3 of Year 8, we introduce the students to Radio & Podcasting using Garage Band. The students are required to demonstrate their knowledge and understanding by creating their own radio programme and podcast. This unit is intended to develop the students technical skills with Garage Band.

Every sixth lesson the students sit a formal assessment and are awarded a National Curriculum level using our tailor-made assessment structure.

The skills are introduced by class...

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Understanding Magazines in Year 8 »

Carl Beck | Tuesday June 02, 2009

Categories: KS3, Year 8, Magazines, More on Magazines, Understanding Media, Understanding Key Topics

In Term 2 of Year 8, we introduce the students to Magazines. The students are required to demonstrate their knowledge and understanding by creating their own magazine.

This unit is intended to develop the students technical skills with Photoshop Elements. One example of a skill that we focus on is the ‘lasso’ tool, which allows students to accurately select and crop before importing the material as a new layer into a magazine they are building.

Every sixth lesson the...

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