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Viewing entries from category: TV Advertising

BTEC Level 2 Unit 2: Planning and Pitching a Digital Media Product »

Rob Miller | Thursday June 11, 2015

Categories: Nationals, BTEC Nationals, BTEC Nationals Level 2, Level 2 Creative Media Production, Advertising, Marketing, TV Advertising, Hot Entries, New Media, Digital Media, Internet, Social Networking, We Media, Production Zone, New Media Production, Video Production, Web Production, Introductory Resources, Intro to Media Languages

Introduction

This BTEC portfolio assessed unit allows you to develop your creativity and is all about communicating your ideas for a new digital media product to an audience.

Use this guide in conjunction with a lesson plan on Edusites Media that your teachers may also use. It’s always interesting to see how both students and teachers approach tasks from each side of the fence!

You only need to develop ideas, and plan the production of a digital media product from one...

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WJEC GCSE Print and TV Advertising Glossary of Terms »

Rob Miller | Tuesday April 14, 2015

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Advertising, TV Advertising, Hot Entries, Print, Print Advertising

Advertising copy: The advertising content of printed media e.g. magazines or newspapers.

Editorial copy: The non-advertising content of printed media.

Marketing: Including the 4ps (product, price, placement and promotion) - marketing is the umbrella term that advertising is a part of.

Advertising: The physical communication of making an audience aware of a brand.

Product: An object being sold e.g. trainers.

Brand: The image, name and identity of an object e.g. Nike...

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WJEC Print and TV Advertising Workshop »

Rob Miller | Wednesday January 07, 2015

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Advertising, TV Advertising, Hot Entries, Print, Print Advertising, Television, Television Advertising

  • Edusites Media provides visually dynamic, interactive Starter, Booster and Revision Courses on Print and TV Advertising dedicated to, and focusing on specification requirements.
  • All key examination areas and potential areas of questioning will be covered including practical activities – use your chance to significantly raise attainment.
  • The day can be split evenly between 3 hours understanding Print Advertising and 3 hours understanding Television Advertising including...
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