MediaEdu

Current Resources

Onsite Consultancy

Workshops & CPD

Useful Materials

Gallery

Gallery

Viewing entries from category: New Media

We Media Democracy and Convergence »

Jeremy Orlebar | Wednesday May 12, 2010

Categories: A Level, AQA A Level, AQA A2, AQA AS, OCR A Level, OCR A2, OCR AS, Key Concepts, New Media, Convergence, Digital Media, We Media, Other Topics

The catch word for the digital world of new media is convergence. Convergence is the coming together of everything digital.

Definition

Any digital media can be transmitted by any suitable digital medium, such as a wifi broadband connection or mobile phone, so that all communications, text, audio, graphics, video, and broadcasting can be accessed instantly.

The iPhone, Blackberry or computer becomes a two-way communications module with access to the internet, email, social...

[ read full article ] »

Understanding Institutions »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Institutions, Understanding Media, Understanding Key Concepts, New Media, Integration

The following A Level boards: AQA, OCR, and WJEC require students to demonstrate knowledge and critical understanding of media institutions. The key requirement across the syllabuses is to understand the relationship between Institutions and their media products.

Students should have knowledge and understanding of these six topics:

  1. OWNERSHIP Ways in which ownership of a media institution can affect or influence the content and distribution of its media texts.
  2. MARKETING The...
[ read full article ] »

An Introduction to Postmodernism »

John Lough | Tuesday December 01, 2009

Categories: Key Concepts, New Media, Postmodernism, Other Topics, Theory, Postmodern Theory

What is it?

The concept is one which has become increasingly useful in the analysis and understanding of contemporary media culture but unfortunately is not a simple one to define.

It is at once a sociological condition which it is argued that the western world has moved in to over the last 30 years or so, a way of working (i.e. we can talk of a pomo film/book/work of art, etc.) and a set of philosophical ideas about the nature of reality; and these three aspects interact, and...

[ read full article ] »

A History of The Internet »

Rod Munday | Tuesday May 19, 2009

Categories: Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics, Website Analysis, Social Networking Analysis, Web Pages

Associated Resources

Have a look at the following resources on MediaEdu:

Web Design Tutorials

The Internet and World Wide Web

Studying The Internet

Deconstructing Web Pages

History of the Internet 1 | The Computer

The history of the internet is not a straight-forward narrative since it was not invented by one person or any group of people. The internet emerged out of the combination of three distinct inventions: computers, networks and software applications.

Each...

[ read full article ] »

Studying The Internet »

Rod Munday | Monday May 18, 2009

Categories: Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics, Website Analysis, Social Networking Analysis, Web Pages

In this section we will look at some of the ways the internet can be studied. The first part looks at some of the impacts the internet has had on society, the second part examines some of the metaphors that have been used to make sense of what the internet is, and the third part looks at three ways in which the internet may be analysed through institutions, audiences and textual analysis.

Associated Resources

Have a look at the following resources on MediaEdu:

Web Design...

[ read full article ] »

The Internet & World Wide Web »

Rod Munday | Friday May 15, 2009

Categories: Key Concepts, New Media, Convergence, Digital Media, Internet, New Technologies, We Media, Other Topics, Website Analysis, Social Networking Analysis, Web Pages

click on images to enlarge

Associated Resources

Have a look at the following resources on MediaEdu:

Web Design Tutorials

Studying The Internet

History of The Internet

A History of Online Social Networking

Deconstructing Web Pages

Definition

The above picture may look like an exploding galaxy or a human cell magnified many thousands of times but it is actually a map of the internet. The internet (short for interconnected network) can be thought of as an arrangement of...

[ read full article ] »

What is News? »

Jeremy Orlebar | Tuesday May 05, 2009

Categories: New Media, Digital Media, New Technologies, We Media, News, Intro to News, Other Topics, Understanding Media, Understanding Key Topics

What is News?

News is an integral part of daily life. We use news to frame our daily events. A plane crashes at Heathrow, in a remarkably short space of time everyone knows about it. We might wake up to it in the morning on the radio or TV. We may go to sleep with it, and we may hear it during the day, or see a live TV screen with rolling news. We may read a newspaper. At its heart, news is about people doing things. People’s activity is interesting.

What journalists are...

[ read full article ] »

AQA AS MEST1 Cross Media Study - Film Fiction »

Rob Miller | Thursday September 10, 2015

Categories: A Level, AQA A Level, AQA AS, Film, Film Industry, Film Magazines, Magazines, New Media, Convergence, Digital Media, New Technologies, News, Newspapers

Section B Cross Media Study Film Fiction

This is a resource for students and teachers who have chosen Film Fiction as their Cross Media Study topic. For advice on the structure and format of Section B Cross Media Study please access our guide at Teaching AQA AS Media Studies MEST1 Guide. The exemplar response AQA AS Media Studies MEST1 Section B Cross Media Study Synergy Exemplar relates specifically to the Film Fiction Cross Media Study.

We will be analysing and...

[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Sec A BGT Exemplar »

Rob Miller | Thursday August 27, 2015

Categories: A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Ideology, Media Language, Narrative, Representation & Stereotyping, Hot Entries, Magazines, Gossip Magazines, New Media, Synergy, Television, Reality TV, Television Industry, Admin, Staffroom, Exemplar Materials

Section A Unseen (32/32)

You must read the information provided for Section A in great detail. You will be given approximately 15 minutes to study and make notes on the two texts. These notes will not be marked during the assessment process. You must spend 45 minutes answering the three compulsory questions in detail.

Clips

  • https://www.youtube.com/watch?v=l9aXhfT1pfs
  • https://www.youtube.com/watch?v=NdZL_UyBpWU

The first clip is from Britain’s Got Talent, first broadcast...

[ read full article ] »

WJEC GCSE Media Studies Interactive Film Trailers and Film Posters Resource »

Rob Miller | Wednesday August 26, 2015

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Advertising, Marketing, Viral Advertising, Film, Film Analysis, Film Industry, Film Language, Film Trailers, Mise-en-scene, Key Concepts, Distribution, Audience, Genre, Institutions, Censorship & Regulation, Media Language, Narrative, Regulation, Representation & Stereotyping, New Media, Digital Media, Internet, Social Networking, Making Money, New Technologies, Synergy, Posters, Film Poster Analysis, Poster Design

This resource is to be used in conjunction with the Edusites Media Specimen Exam with Exemplar Response and the Film Trailer and Film Poster Quizzes.

Section A Film Trailers

Film Trailers… What are they and why do you think they are important media to study? Have a look at the following trailers from 2014 and write down what the audience appeals are. We’ll deconstruct the first one, Gravity.

Gravity (2014) https://www.youtube.com/watch?v=bXgOaeDfmRQ

  • Narrative enigma...
[ read full article ] »

AQA GCSE Media Studies Interactive Science Fiction Films Resource »

Rob Miller | Friday August 21, 2015

Categories: GCSE, AQA GCSE, Advertising, Marketing, Film, Action Adventure, Comedy, Disaster Movies, Drama, Fantasy, Film Analysis, Film Industry, Film Language, Film Promotion, Film Trailers, Horror, Independent Film, Mise-en-scene, Science Fiction, Social Realism, Thrillers, War, Key Concepts, Audience Consumption & Platforms, Digital Graphics, Audience, Genre, Ideology, Media Language, Narrative, Production, Representation & Stereotyping, Understanding Media, Understanding Key Concepts, Understanding Key Skills, Understanding Key Topics, New Media, Convergence, Digital Media, Internet, New Technologies, Skills, Textual Analysis, Starters & Teaching Ideas, Teaching Ideas & Skills Development, Television, Storyboarding, Website Analysis, Web Pages

Milan, Italy - January 26 2013: People of 501st Legion official costuming organisation take part in the Star Wars Parade wearing perfectly accurate costumes.

Welcome to this interactive resource on Science Fiction films, your Unit 1 examined topic that focuses on all areas of exam questioning. Use in conjunction with the Edusites Media Specimen Exam and Preliminary Material.

Have a look at some Science Fiction events around the country. Comic Cons have a reputation for...

[ read full article ] »

AQA GCSE Media Studies Unit 3 Exploring Media Industries Student Resource »

Rob Miller | Monday August 17, 2015

Categories: GCSE, AQA GCSE, Film, Film Industry, Key Concepts, Audience Consumption & Platforms, Audience, Institutions, Censorship & Regulation, Ownership, Media Language, Regulation, Magazines, New Media, Integration, New Technologies, Synergy

This resource is intended to be used in conjunction with the Unit 3 Mock Exam and Insert on the Edusites subject Overview page. Click on AQA GCSE MS Unit 3 Mock Exam (and Attachments for the Exam Insert).

Who is this?

I am thinking you may recognise this company?

I am certain you will be familiar with this 2015 film

The connection is that Jurassic World (2015) is produced and distributed by Universal Studios (they own the rights to the film and pay for all the...

[ read full article ] »

NCFE Level 2 Unit 4: Investigate Typefaces in Developing a Graphic Design Interface »

Rob Miller | Wednesday August 05, 2015

Categories: Certificates, NCFE Certificates, NCFE Level 2, Advertising, Key Concepts, Audience Consumption & Platforms, Digital Graphics, Typeface & Typography, Hot Entries, New Media, Digital Media, Skills, Graphic Design, Research, Textual Analysis

Introduction

In this unit you will investigate the use of text in graphic design through typeface and typography but also how text interacts with other elements on screen-based media.

The work you will undertake will give you specialist knowledge of the graphic design media sector but even more specifically the format and layout of text.

Below are some excellent links to help you understand the rules of typography with further links to tutorials and additional resources:

    ...
[ read full article ] »

NCFE Level 2 Unit 1: Originate Ideas in Response to an Interactive Media Design Brief »

Rob Miller | Monday August 03, 2015

Categories: Certificates, NCFE Certificates, NCFE Level 2, Advertising, Key Concepts, Audience Consumption & Platforms, Digital Graphics, Media Language, Production, Hot Entries, New Media, Digital Media, Internet, Social Networking, Production Zone, New Media Production, Web Production, Skills, Graphic Design, Software, Web Design

Introduction

Welcome to the NCFE Level 2 Certificate in Creative Studies. You will be learning about and how to use a range of software and hardware in media sectors for jobs ranging from Games Designer, Audio Engineer and Web Editor to Production Assistant, Animator or even Production Manager.

In the 21st century with digital media moving so quickly it’s important to be multi-skilled. A thorough knowledge of hardware and software is essential across different platforms in...

[ read full article ] »

NCFE Level 1 Unit 1: Explore Interactive Media Products and Processes »

Rob Miller | Sunday August 02, 2015

Categories: Certificates, NCFE Certificates, NCFE Level 1, Key Concepts, Audience Consumption & Platforms, Digital Graphics, Institutions, Copyright, Hot Entries, Magazines, Magazine Design, Online Magazines, New Media, Digital Media, Skills, Graphic Design, Software, InDesign, Photoshop

Associated Resources

  • Magazine Cover Layout Plan.pdf
  • Music Magazine Flat Plan.pdf

Introduction

Welcome to the NCFE Level 1 Certificate in Interactive Media - to achieve this unit you will be developing a portfolio of work that includes 3 products, in response to a set Brief. The three pieces of work are:

  1. An Annotated (labelled) Research File - collecting evidence against a checklist - see below.
  2. Using PowerPoint or Prezi to make a short presentation, explaining the software...
[ read full article ] »

BTEC Level 2 Unit 5: Digital Publishing Production »

Rob Miller | Sunday July 26, 2015

Categories: Nationals, BTEC Nationals, BTEC Nationals Level 2, Level 2 Creative Media Production, Advertising, Key Concepts, Digital Graphics, Hot Entries, Magazines, Magazine Design, Online Magazines, New Media, Digital Media, Skills, Graphic Design, Software, InDesign, Photoshop, Web Design

Associated Resources

  • Magazine Double Page Spread Flat Plan.pdf

Introduction

Digital publishing in its simplest form means you can read anything, pretty much anywhere. This unit teaches you the skills of creating work for digital publishing and ensures at the end of it you develop your own digital media product!

The learning outcomes (below) will be simplified into assignments that you will undertake as part of a live brief that represents typically what you would be...

[ read full article ] »

BTEC Level 2 Unit 1: Digital Media Sectors and Audiences »

Rob Miller | Tuesday June 16, 2015

Categories: Nationals, BTEC Nationals, BTEC Nationals Level 2, Level 2 Creative Media Production, Advertising, Marketing, Key Concepts, Introductory Resources, Intro to Media Audiences, Intro to Media Institutions, Intro to Media Languages, Intro to Media Representations, Audience, Media Language, Hot Entries, New Media, Internet, Social Networking, Defining Social Networks, New Technologies, Production Zone, Audio Production, Digital Photography, New Media Production, Print Production, Video Production, Web Production

Introduction

The BTEC First is a great qualification that will prepare you for the world of work or further study.

You will learn how to use software and hardware that is used in digital media industries – by photographers, editors, sound recordists, web designers and games designers.

Have a look at the following 10 steps to success in Creative Digital Media Production.

But first – you need to understand about the digital media industry and audiences – every media...

[ read full article ] »

BTEC Level 2 Unit 2: Planning and Pitching a Digital Media Product »

Rob Miller | Thursday June 11, 2015

Categories: Nationals, BTEC Nationals, BTEC Nationals Level 2, Level 2 Creative Media Production, Advertising, Marketing, TV Advertising, Hot Entries, New Media, Digital Media, Internet, Social Networking, We Media, Production Zone, New Media Production, Video Production, Web Production, Introductory Resources, Intro to Media Languages

Introduction

This BTEC portfolio assessed unit allows you to develop your creativity and is all about communicating your ideas for a new digital media product to an audience.

Use this guide in conjunction with a lesson plan on Edusites Media that your teachers may also use. It’s always interesting to see how both students and teachers approach tasks from each side of the fence!

You only need to develop ideas, and plan the production of a digital media product from one...

[ read full article ] »

AQA Media Studies MEST3 The Impact of New/Digital Media Sec B Exemplar »

Rob Miller | Thursday March 05, 2015

Categories: A Level, AQA A Level, AQA AS, Hot Entries, New Media, Digital Media, Admin, Staffroom, Exemplar Materials

“New and digital media offers media producers different ways of reaching audiences”. Consider how and why media producers are using these techniques.

Exemplar A-B Grade Essay 37/48 (needs more in-depth reference to examples)

David Gauntlett first referred to the concept of the prosumer in reference to media consumers who are both producers, and consumers of media. This is relevant to the question as it allows us to understand the relationship between audiences and...

[ read full article ] »

News of the World | NOTW Case Study »

Nick Lacey | Friday January 09, 2015

Categories: Key Concepts, Institutions, Censorship & Regulation, Ownership, Hot Entries, New Media, Convergence, Synergy, News, News Ownership, Rupert Murdoch Case Study

The Rise (and Fall?) of Rupert Murdoch

‘I’ve been telling students for the past 20 years that concentration of ownership in the media is a bad thing, but then who gives any credibility to a Mickey Mouse subject like media studies?’ Patrick Russell (letter to The Guardian, 20 July 2011)

Guide Navigation

  1. NOTW | 1. Introduction
  2. NOTW | 2. Murdoch Enters the British Newspaper Market
  3. NOTW | 3. Murdoch Buys Times Newspaper: The Failure of Regulation?
  4. NOTW | 4. Murdoch Goes...
[ read full article ] »

Viral Advertising »

Rob Miller | Wednesday October 22, 2014

Categories: GCSE, AQA GCSE, OCR GCSE, WJEC GCSE, WJEC GCSE Media Studies, A Level, AQA A Level, AQA AS, OCR A Level, OCR AS, WJEC A Level, WJEC AS, WJEC AS Media Studies, Advertising, Viral Advertising, Key Concepts, Audience, Genre, Ideology, Hot Entries, New Media, Digital Media, Internet, Social Networking, Making Money, Synergy

click on image to enlarge

Viral advertising spreads messages, ideas and associations about a brand quickly, commonly using digital technology – in many ways viral advertising relies on the consumer to pass on information with the producer either seeding videos via YouTube, Facebook, Twitter or on many other interactive digital platforms with the consumer at the point, knowingly or unknowingly spreading the communication – viral advertising spreads like a cold virus,...

[ read full article ] »

The Times, Daily Mirror and i Newspaper Study »

Rob Miller | Tuesday September 30, 2014

Categories: A Level, WJEC A Level, WJEC A2, WJEC A2 Media Studies, Key Concepts, Audience, Ideology, Media Language, Representation & Stereotyping, Hot Entries, New Media, Synergy, News, News Ownership, News Values, Newspapers, Popular Press

click on image to enlarge

The purpose of this pack is to provide a research platform for students and teachers of MS4 by exploring key potential exam areas of questioning – a relevant balance of Newspapers could be a tabloid, mid market tabloid and a broadsheet or replacing the mid market tabloid with a local newspaper or a newspaper aimed at a specific demographic. This resource explores The Times as a national, traditional broadsheet, The Daily Mirror as a national,...

[ read full article ] »

MS4 Music Pack: Beyonce, One Direction and Green Day »

Rob Miller | Friday September 26, 2014

Categories: A Level, WJEC A Level, WJEC A2, WJEC A2 Media Studies, Hot Entries, Music, British Pop Music, Fan Websites, Music Distribution, Music Industry, Music Promotion, The Press, New Media, Convergence, Internet, Social Networking, Synergy, Theory, Misc Theory

click on image to enlarge

The purpose of this pack is to provide a research platform for students and teachers of MS4 by exploring key potential exam areas of questioning – a useful balance of Music Artists includes a global performer (Beyonce), a British/Irish artist (One Direction) and a more independent case study or at least, reflecting more an indie genre (Green Day).

When studying or teaching MS4, a balance of artists and genres allows for comparative textual study...

[ read full article ] »

Old Spice ‘Smell Like a Man’ Advertising Campaign Case Study (2010-2014) »

Rob Miller | Friday September 19, 2014

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Advertising, Intro to Advertising, Marketing, More on Advertising, Viral Advertising, Key Concepts, Audience, Narrative, Representation & Stereotyping, Hot Entries, New Media, Digital Media

click on image to enlarge

Institutional Factors

Old Spice is a historical brand (1937) of grooming products now owned (1990) by the oligopoly Proctor & Gamble which ensures and funds its high production value advertising – P & G are an American multinational who secured $83bn sales from their broad product range in 2014. Old Spice as a brand has a historical product of cologne, available in its original scent as well as in ‘Pure Sport’ format. In 2006 its OS Signature...

[ read full article ] »

AQA AS Unit 2: MEST2 Creating Media 2015 Brief Three »

Rob Miller | Wednesday September 17, 2014

Categories: A Level, AQA A Level, AQA AS, Hot Entries, Music, Music Video, New Media, Digital Media, Production Zone, Video Production

click on image to enlarge

Associated Resources

  • AQA Brief Three Questionnaire Example.docx
  • AQA Storyboard Frame Sheet and Storyboard Example.docx
  • Call Sheet Template.xls

The whole point of AQA AS Media Studies coursework is that students will be working to set briefs produced by AQA that are changed every two years – for 2015 assessment there are three briefs, this guide relates to brief three which we will call:

“Producing Promotional Materials for a Band/Music Artist”

...[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Identities and the Media »

rlsmedia | Saturday August 30, 2014

Categories: A Level, AQA A Level, AQA A2, Key Concepts, Representation & Stereotyping, Hot Entries, New Media, Theory, Representation Theory

The pre-set topics for examination in June 2015 onwards are The Impact of New and Digital Media and Identities in the Media. It is advised by AQA that teachers must ensure that students are engaged in studying both of these topics to enable them to answer the questions in Section A and one question in Section B.

AQA (2014) advises that the new MEST 3 pre-set topic of Identities and the Media incorporates aspects of representation, audience and new and digital media. It...

[ read full article ] »

TV News Al Jazeera English Case Study »

Rob Miller | Friday July 25, 2014

Categories: GCSE, AQA GCSE, Key Concepts, Audience, Genre, Ideology, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Synergy, News, 24 Hour News, News Ownership, News Values, Popular Press

Origins and Launch

“Al Jazeera” means “The Island” in Arabic which is taken to mean the Arabian Peninsula. This is an important part of the Middle East and Arab world not least for its huge reserves of oil and natural gas and is home to 80 million citizens. Al Jazeera English is a 24-hour English language television news channel owned and funded by the House of Thani’s Al Jazeera Media Network based in Doha, Qatar. The House of Thani has been the ruling family in...

[ read full article ] »

Compare the Market Advertising Campaign Case Study »

Rob Miller | Wednesday July 23, 2014

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Advertising, Marketing, Viral Advertising, Key Concepts, Audience, Genre, Ideology, Media Language, Narrative, Representation & Stereotyping, New Media, Internet, Social Networking, Making Money, Synergy

click on image to enlarge

Institutional Factors

Compare the Market the company was founded by The BGL Group (insurance companies) in 2005 as a ‘Price Comparison Website’ while Compare the Meerkat is an advertising campaign for this brand. The campaign was launched January 2009 and is still running as of July 2014, centred around a CGI anthropomorphic Russian meerkat called Alexander Orlov, plus his family and friends.

The idea of choice that is represented in the...

[ read full article ] »

Nivea for Men Print Advertising Campaign “It Starts With You” Case Study »

Rob Miller | Tuesday July 22, 2014

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Advertising, Intro to Advertising, Marketing, More on Advertising, Key Concepts, Audience, Ideology, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Synergy

click on image to enlarge

Institutional Factors

In 2012, the global skin and body care brand Nivea aggressively advertised its skin care products to an emerging male demographic that was becoming more and more comfortable with using ‘products’ to enhance their appearance – owned by the German Healthcare multinational conglomerate Beiersdorf, their intention was to exploit this market but also respond to recent negative criticism and controversy that in 2011 saw them...

[ read full article ] »

AQA AS Media Studies MEST1 Section B Cross Media Study Synergy Exemplar »

Rob Miller | Monday March 24, 2014

Categories: A Level, AQA A Level, AQA AS, Film, British Film, Film Magazines, Film Promotion, Hollywood, Hot Entries, New Media, Synergy, Staffroom, Exemplar Materials

click on image to enlarge

MEST1 Section B - Cross Media Study Extended A Grade Exemplar Response – Synergy

(32 Marks)

Synergy is the process by which media institutions use a range of platforms to promote, sell and distribute their products. Assess the impact of synergy in your cross-media study. Support your answer with reference to a range of examples from three media platforms.

Synergy can be defined as when two or more compatible products sell each other e.g....

[ read full article ] »

OCR A2 Media Studies G325 Sec B Contemporary Media Issues: Global Media »

Rob Miller | Thursday March 20, 2014

Categories: A Level, OCR A Level, OCR A2, Key Concepts, Media Language, Hot Entries, New Media, Convergence, Digital Media, Globalisation, Integration, New Technologies, Synergy, User Generated Content, We Media, News, More on News, 24 Hour News, News Ownership, News Values

G325 Section B fundamentals initially need to be observed and factored into the teaching of this Contemporary Media Issue – two media forms must be referenced in equal measure by the student. There must also be a past, present and future element to the analysis but with emphasis on the present (the past must be used to give balance only and to contextualise an argument). Two main case studies minimum ideally need to be explored for each media form while others need to be...

[ read full article ] »

AQA GCSE Media Studies Unit 3 Exploring Media Industries: Conglomerates »

Rob Miller | Friday January 24, 2014

Categories: GCSE, AQA GCSE, Advertising, Marketing, More on Advertising, Viral Advertising, Key Concepts, Audience, Genre, Ideology, Institutions, Intro to Institutions, Censorship & Regulation, Ownership, Media Language, Narrative, Representation & Stereotyping, Hot Entries, Magazines, More on Magazines, New Media, Convergence, Digital Media, Integration, New Technologies, Synergy

Print Magazines Conglomerate Case Study: Bauer Media Group

Bauer are a multinational media corporation whose business interests are global – H. Bauer Publishing, part of the oligopoly of magazine publishers are the magazine publishing division whose other media interests include Bauer Radio and Box Television (50% owned by C4).

The company was founded in 1875 and was owned then, and still are today exclusively by the Bauer family who are based in Hamburg, Germany. H. Bauer...

[ read full article ] »

AQA GCSE Media Studies Assignment 3 - Web Based Production »

Rob Miller | Saturday November 02, 2013

Categories: GCSE, AQA GCSE, Hot Entries, New Media, Digital Media, Internet, New Technologies, Production Zone, New Media Production, Web Production, Website Analysis, Social Networking Analysis, Web Pages

For this brief students will be producing, individually four pages of a website (including the home page) for a new music artist. If working as part of a group, no more than two students are permitted to produce four pages each. For this production topic, it is recommended the students work individually.

Key Concepts underpinning = Media Language, Institution, Audience and Representation.

Structure

  • Individual Planning & Research: LOW, LIMITED SUPERVISION (15 Marks)
  • ...
[ read full article ] »

Media in the Online Age »

Rob Miller | Friday October 25, 2013

Categories: A Level, OCR A Level, OCR A2, Hot Entries, New Media, Convergence, Digital Media, Globalisation, Integration, Internet, New Technologies, Synergy, User Generated Content, We Media

click on image to enlarge

When approaching this topic some key G325 Section B fundamentals need to be observed and factored into the teaching of this Contemporary Media Issue – two media forms must be referenced in equal measure by the student, see MediaEdu Exemplar Response that uses the Music Industry and Magazines as examples of two media (OCR A Level Media Studies Overview: scroll down – A2 Mock and Sample Responses sub heading). There must be a past, present and...

[ read full article ] »

OCR G325 Section B: Contemporary Media Issues - Postmodern Media »

rlsmedia | Saturday October 19, 2013

Categories: A Level, OCR A Level, OCR A2, Hot Entries, New Media, Postmodernism, Theory, Postmodern Theory, Staffroom

What is Postmodernism?

Group Activity

Pupils are asked to undertake secondary research and find 3 possible definitions of postmodernism. Suggested resources - Strinati, D., (2004) An Introduction to Theories of Popular Culture, Second Edition, Routledge, London and Kruger, S., Rayner, P. and Wall, P., (2004), Media Studies, The Essential Introduction, Second Edition, Routledge, London.

Share these with the group and compare definitions. What similarities can be drawn from...

[ read full article ] »

Angry Birds Independent Video Games Case Study »

Rob Miller | Monday September 16, 2013

Categories: GCSE, AQA GCSE, Games, Computer Games, Video Games, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Digital Media, Integration, New Technologies, Synergy

click on image to enlarge

Independent Games Production and Distribution - An Institutional Context

Games like Angry Birds have become a cultural phenomenon – the game is deliberately simplistic and primarily targets a female demographic. It has benefited from the current (late August 2013) fragmentation of the computer game industry into a multi-platform marketplace where more mainstream, high profile so-called Triple A games like Call of Duty, Halo, Assassin’s Creed and...

[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Sec A Gatsby Static Image Sample Paper & Responses »

rlsmedia | Tuesday May 28, 2013

Categories: A Level, AQA A Level, AQA A2, Film, Film Analysis, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Digital Media, Internet, Social Networking, New Technologies, Synergy, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Admin, iTraining, Improve Your Teaching, Staffroom, Exemplar Materials, Mocks

MEST3 Section A (40%)

1 hour including 15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials will be chosen to raise issues about:

  • media concepts (form, representation, institutions,...
[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Sec A Olympics Static Image Sample Paper & Responses »

rlsmedia | Wednesday May 22, 2013

Categories: A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Digital Media, Internet, New Technologies, Postmodernism, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Admin, Staffroom, Exemplar Materials, Mocks

click on image to enlarge

MEST3 Section A (40%)

1 hour including 15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials will be chosen to raise issues about:

  • media concepts (form,...
[ read full article ] »

AQA AS MEST1 Case Study & Exemplar Response »

rlsmedia | Tuesday May 14, 2013

Categories: A Level, AQA A Level, AQA AS, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, New Media, Convergence, Internet, Social Networking, Community, Mobile Phones, Making Money, New Technologies, Synergy, User Generated Content, Admin, Staffroom, Exemplar Materials

click on image to enlarge

Unit 1 Investigating Media

50% of AS, 25% of A Level, 2 Hour Written Examination 80 Marks

Two Sections: Section A

The unseen text will either be a moving image or a static image. You need to do four compulsory short answer questions.

Section B: Case Study

You have a choice of one from two essays.

AQA Specification (2013)

Section B (45 minutes) will require a sustained response to one of a choice of two questions which will give the candidates...

[ read full article ] »

AQA Media Studies MEST3 Critical Perspectives Sec A Static Image Sample Paper & Responses »

rlsmedia | Tuesday April 30, 2013

Categories: A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Representation & Stereotyping, New Media, Convergence, Digital Media, Internet, Social Networking, New Technologies, Postmodernism, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Admin, Staffroom, Exemplar Materials, Mocks

Associated Resources

  • Static Image Sample The Sun.pdf
  • Static Image Sample Hackney Gazette.pdf

MEST3 Section A (40%)

1 hour including15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials...

[ read full article ] »

The Impact of New / Digital Media 24 Hour News Case Study »

rlsmedia | Friday April 19, 2013

Categories: A Level, AQA A Level, AQA A2, Advertising, Viral Advertising, Hot Entries, New Media, Convergence, Digital Media, Internet, Social Networking, Community, History of the Internet, Mobile Phones, Public Vs Privacy, Communications, New Technologies, User Generated Content, We Media, News, More on News, 24 Hour News

click on image to enlarge

Why do you need to study this Unit?

  • In your final exam you will need to respond to an essay question in Section B of the paper.
  • You can either choose one on Representation using your case study which you will produce with your Media Studies teacher at some point in your course;
  • Or you can choose a question on the Impact of New/Digital Media.

For a Top Mark Question you need to:

  • The answer shows a confident and appropriate discussion and evaluation...
[ read full article ] »

The Impact of New / Digital Media »

rlsmedia | Friday April 12, 2013

Categories: A Level, AQA A Level, AQA A2, Hot Entries, New Media, Convergence, Digital Media, Internet, Social Networking, Community, History of the Internet, Mobile Phones, Public Vs Privacy, Making Money, Communications, New Technologies, User Generated Content, We Media

Why do you need to study this Unit?

  • In your final exam you will need to respond to an essay question in Section B of the paper.
  • You can either choose one on Representation using your case study which you will produce with your Media Studies teacher at some point in your course;
  • Or you can choose a question on the Impact of New/Digital Media.

However, in Section A of the paper you will need the information too. In Section A of this paper you will be shown two previously...

[ read full article ] »

Radio Times Magazine Case Study »

Rob Miller | Wednesday January 30, 2013

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, Magazines, Image Analysis, Intro to Magazines, Listings Magazines, More on Magazines, New Media, Convergence, Digital Media, Internet, Synergy

Institutional Factors and Marketing

Radio Times is a weekly Listings Magazine in terms of genre that has been published by the BBC from 1923 until 2011. It is now published by the Immediate Media Company after the merger of BBC Magazines (BBC Magazines used to be owned by the BBC’s commercial arm, BBC Worldwide) while the Immediate Media Company is established as a combined publishing house.

Radio Times is still a branded BBC publication however and its key focus is BBC...

[ read full article ] »

2014 AQA GCSE Media Studies 2-Year Gaming Scheme »

Rob Miller | Thursday January 24, 2013

Categories: GCSE, AQA GCSE, Games, Computer Games, Machinima, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Digital Media, Integration, Internet, New Technologies, Synergy

Scheme

  • Unit 1: Investigating the Media (Promotion and Marketing of Video Games)
  • Unit 2: Understanding the Media (Controlled Assessment)
  • 2014 AQA GCSE Media Studies 2-Year Gaming Scheme.doc

Associated Resources

  • World of Warcraft: Mists of Pandaria Case Study
  • Minecraft Case Study
  • Halo 4 Case Study
  • Video Games Quiz
  • Understanding Video Games
  • An Introduction to Machinima
  • OCR AS G322 Section B The Games Industry Case Study
  • OCR AS G322 Section B The Games Industry Practice...
[ read full article ] »

The Big Issue Magazine Case Study »

Rob Miller | Tuesday January 22, 2013

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, Magazines, Intro to Magazines, Street Magazines, New Media, Digital Media

click on image to enlarge

Institutional Factors and Marketing

First published in 1991 The Big Issue has gone from strength to strength to become the world’s most widely circulated street newspaper. It officially belongs to the hybrid genre of entertainment and social business and as such, runs regular reviews on films, book releases, theatre, music and art but no television listings – the entertainment aspect attracts advertising revenue while the editorial content is...

[ read full article ] »

Heat Magazine Case Study »

Rob Miller | Monday January 21, 2013

Categories: GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, Magazines, Gossip Magazines, Intro to Magazines, New Media, Convergence, Digital Media, Synergy

Institutional Factors and Marketing

Heat is a weekly gossip magazine published by Bauer, one of the oligopoly of magazine publishers with a circulation of just over half a million.

When it launched in 1999 it launched as a Listings/Entertainment magazine achieving a lower than expected circulation of below 100,000 – as a result the decision was made to re-brand and reposition Heat in the marketplace as an out and out Gossip Magazine aimed at C2, D and E women.

The...

[ read full article ] »

Media Studies Apps »

Richard Gent | Thursday January 17, 2013

Categories: KS3, GCSE, A Level, Nationals, Firsts, Hot Entries, New Media, Digital Media, New Technologies, Skills, Software, iTraining, Improve Your Teaching

Here are some apps that are used in and out of the Media Studies classroom. We’ve attempted to find links to the different operating systems to help identify if the version you need exists.

Language

Close Up Film Language Glossary iOS

The Close-Up Film Language Glossary of the well-known German Educational Publishers Schöningh provides clear and concise definitions of essential film language terms used in basic and advanced film courses. Though geared for use in high school...

[ read full article ] »

OCR GCSE Media Studies B321 Video Games Brief »

Rob Miller | Tuesday January 08, 2013

Categories: GCSE, OCR GCSE, Games, Computer Games, Video Games, Hot Entries, New Media, Digital Media, New Technologies

Controlled Assessment (120 Marks)

Topic 10: Video Games

Analytical Task (60 Marks)

  1. Identify 2 x Video Games – Halo and World of Warcraft
  2. Research/make notes on the history / origins of FPS (First Person Shooter) and RPG (Role Playing Games) - not to be handed in.
  3. Watch YouTube trailers and game play footage and make notes on Halo and World of Warcraft in terms of Genre Conventions, Narrative, Representations, Institution and Audience - not to be handed in.
  4. Develop under...
[ read full article ] »

Halo 4 Case Study »

Rob Miller | Tuesday January 08, 2013

Categories: GCSE, AQA GCSE, Games, Computer Games, Machinima, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, Convergence, Digital Media, New Technologies, Synergy, Other Topics, Iconography

Production and Distribution

Halo is a commercially successful, science fiction FPS game that was first developed in November 2001 for Microsoft X Box. Versions were developed for Windows and MAC OS X but fundamentally it now remains exclusive to the X Box 360, the second console developed by Microsoft and as such, has received critical success for being one of the best first person shooters on a video game console. Some gamers prefer the format and mode to the successful COD...

[ read full article ] »

Minecraft Case Study »

Rob Miller | Monday December 31, 2012

Categories: GCSE, AQA GCSE, Games, Computer Games, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Ownership, Media Language, Narrative, Representation & Stereotyping, Hot Entries, New Media, New Technologies, Synergy, We Media

click on images to enlarge

Production and Distribution

Minecraft is a massively commercially successful and critically acclaimed multi-platform ‘Open World’ game. In terms of genre (see ‘Genre’ below) it is a Sandbox Indie Game although key focus is on building, strategy and to a lesser extent survival. It was created by Markus ‘Notch’ Persson, a Swedish Computer Programmer who is not a traditional Games Developer which may account for its mathematical,...

[ read full article ] »