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Viewing entries from category: Representation & Stereotyping

Understanding Representation & Stereotyping »

Jeremy Orlebar | Tuesday December 01, 2009

Categories: Key Concepts, Representation & Stereotyping, Understanding Media, Understanding Key Concepts

AQA says that candidates for AS and A2 Media Studies should study the historical, social, political and economic dimensions of representation.
Definition

Representation is the process by which the media presents the ‘real world’ to an audience.

Media texts construct meanings about the world – a picture, a film, a television programme or a newspaper article re-presents the world to help audiences make sense of it.

A popular...

[ read full article ] »

What is Media Studies? »

Richard Gent | Wednesday November 11, 2009

Categories: Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Other Topics

Media Studies isn’t easy to describe. It’s a living concept that continues to change just as technology and our experience with technology change. The purpose of Media Studies is to provide audiences with access to information no matter how it is experienced and allow people to adopt diverse critical positions.

Media Studies is desirable because its curriculum is inclusive; it recognises that the form of delivery as well as the content to be...

[ read full article ] »

An Introduction to Key Concepts in Media Studies »

Jeremy Orlebar | Tuesday November 10, 2009

Categories: Key Concepts, Intro to Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping

Studying media is about watching, reading, discussing and evaluating media texts such as films, television and radio programmes, newspapers and magazines, and advertisements.

An important aspect of Media Studies is evaluating (this is called ‘reading’) a media text to find out what it is trying to say to the audience, and how that message is being communicated. The first AS module is usually known as ‘Reading the media’.

In the course...

[ read full article ] »

OCR GCSE Media Studies Exam Section B: TV Comedy Work Book »

Laura Curran | Monday March 31, 2014

Categories: Courses, GCSE, OCR GCSE, Key Concepts, Audience, Media Language, Narrative, Representation & Stereotyping, iRevise, GCSE Action Adventure, TV & Radio Comedy, Television, Television Comedy, Television Quiz Shows, Hot Entries

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Guide Navigation

  1. Lesson 1: Programme Types
  2. Lesson 2: Channelling
  3. Lesson 3: Scheduling
  4. Lesson 4: Audience Pleasure
  5. Lesson 5: Case Study - Celebrity Juice
  6. Lesson 6: Comedy Programme Research
  7. Lesson 7: Comparing Programmes
  8. Lesson 8: Understanding the Quality of an Answer
  9. Lesson 9: Additional Research and Practise
  10. Related Clips




WJEC AS Media Studies MS1 Representation of Class »

Viki Walden | Friday March 21, 2014

Categories: Courses, A Level, WJEC A Level, WJEC AS, WJEC AS Media Studies, Key Concepts, Audience, Ideology, Media Language, Narrative, Representation & Stereotyping, Television, Reality TV, Hot Entries

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Representation of Class (the Underclass)

Exploring representation of the “underclass” offers much opportunity for discussing a wide range of topics relevant to the WJEC AS specification including class, national and regional identity, and issues: poverty. You may also want to consider the broadcasting of the Channel 4 series Benefits Street as a media event. There is also scope for considering gender and...

[ read full article ] »

AQA A2 Media Studies MEST3 Representation of Class in the Media Case Study »

Viki Walden | Friday March 21, 2014

Categories: Courses, A Level, AQA A Level, AQA A2, Key Concepts, Media Language, Narrative, Representation & Stereotyping, News, News Values, Newspapers, Popular Press, Television, Reality TV, Hot Entries

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Representation of Class (the Underclass) – A Case Study

Exploring representation of the “underclass” offers much opportunity for discussing a wide range of topics relevant to the AQA A2 specification including class, national and regional identity, and issues: poverty. You may also want to consider the broadcasting of the Channel 4 series Benefits Street as a media event. There is also scope for considering...

[ read full article ] »

AQA AS Media Studies Revision Quiz »

Rob Miller | Thursday March 20, 2014

Categories: Courses, A Level, AQA A Level, AQA AS, Key Concepts, Audience, Genre, Institutions, Narrative, Representation & Stereotyping, Quizzes, Media Studies Quizzes, Revision, AS Revision, Hot Entries

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  1. AQA AS Media Studies Revision Quiz
  2. Click on the back button to return to MediaEdu when you’ve finished using the quiz.



WJEC AS Media Studies Revision Quiz »

Rob Miller | Thursday March 20, 2014

Categories: Courses, A Level, WJEC A Level, WJEC AS, WJEC AS Media Studies, Key Concepts, Audience, Narrative, Representation & Stereotyping, Quizzes, Media Studies Quizzes, Revision, AS Revision, Hot Entries

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  1. WJEC AS Media Studies Revision Quiz
  2. Click on the back button to return to MediaEdu when you’ve finished using the quiz.



AQA AS Media Studies MEST1 Section A The Wolf of Wall Street Exemplar »

Lizana Oberholzer | Wednesday March 19, 2014

Categories: Courses, A Level, AQA A Level, AQA A2, Film, Biography, Comedy, Crime Drama, Film Analysis, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iRevise, AQA AS Media Studies, iTraining, Improve Your Teaching, Revision, AS Revision, Staffroom, Exemplar Materials, Hot Entries

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AQA AS Media Studies Unit 1 (MEST1)

Section A Texts, Concepts and Contexts

Answer all questions in Section A.

Read the information and the four questions below. You will be shown a media product three times. In between viewings you should make notes in response to the questions below in the space provided. These notes will not be marked. You should spend approximately 15 minutes answering each question in Section...

[ read full article ] »

AQA AS Media Studies MEST1 Section A Frozen Planet Exemplar »

Caroline Bagshaw | Wednesday March 19, 2014

Categories: Courses, A Level, AQA A Level, AQA AS, Film, Documentaries, Factual, Key Concepts, Audience, Institutions, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, Revision, AS Revision, Staffroom, Exemplar Materials, Training & Revision, Hot Entries

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Summer 2013 MEST1 Section A

The Summer 2013 AQA Media Studies A/S Level MEST 1 paper was based on a moving image clip from the BBC.  As always with these papers, students should be taught to carefully interrogate the introductory details. One way to do this is to see how well they can answer the questions without even seeing the clip!

Here they were given the following information:

You are about to see a short...

[ read full article ] »

OCR A2 Media Studies G325 Section B: Media and Collective Identity Exemplar »

Rob Miller | Monday March 17, 2014

Categories: Courses, A Level, OCR A Level, OCR A2, Key Concepts, Audience, Ideology, Media Language, Representation & Stereotyping, iTraining, Improve Your Teaching, Staffroom, Exemplar Materials, Hot Entries

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Broken Down, Exemplar C-B Grade Response

Analyse the impact of media representation on the collective identity of one or more groups of people.

You have one hour only to answer this question so the essay needs to be well planned and structured – MediaEdu suggests that students detail sub headings for the essay and then bullet point the main areas underneath those headings that are to be covered. It is also good...

[ read full article ] »

OCR A2 Media Studies G325 Sec B Collective Identity: Representation of Youth »

Rob Miller | Thursday February 13, 2014

Categories: Collective Identity, Representation of Youth, Courses, A Level, OCR A Level, OCR A2, Key Concepts, Audience, Ideology, Media Language, Representation & Stereotyping, iTraining, Improve Your Teaching, Staffroom, Exemplar Materials, Hot Entries

Fundamentally this topic, as with all Section B topics requires the examination of contemporary media texts published or released within five years of the examination date. With this in mind, students need to be fully aware of a ‘past, present and future’ relating to topics (as reflected by some of the exam questions) hence a historical context is relevant but with an emphasis on the present day.  Study must be through case study analysis...

[ read full article ] »

AQA GCSE Media Studies Unit 3 Exploring Media Industries: Conglomerates »

Rob Miller | Friday January 24, 2014

Categories: Advertising, Marketing, More on Advertising, Viral Advertising, Courses, GCSE, AQA GCSE, Key Concepts, Intro to Key Concepts, Audience, Genre, Ideology, Institutions, Intro to Institutions, Censorship & Regulation, Ownership, Media Language, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, Magazines, More on Magazines, New Media, Convergence, Digital Media, Integration, New Technologies, Synergy, Staffroom, Training & Revision, Hot Entries

Print Magazines Conglomerate Case Study: Bauer Media Group

Bauer are a multinational media corporation whose business interests are global – H. Bauer Publishing, part of the oligopoly of magazine publishers are the magazine publishing division whose other media interests include Bauer Radio and Box Television (50% owned by C4).

The company was founded in 1875 and was owned then, and still are today exclusively by the Bauer family who are...

[ read full article ] »

Induction Resources & Activities »

Rob Miller | Monday September 30, 2013

Categories: Courses, A Level, AQA A Level, AQA A2, AQA AS, OCR A Level, OCR A2, OCR AS, WJEC A Level, WJEC A2, WJEC A2 Media Studies, WJEC AS, WJEC AS Media Studies, Nationals, BTEC Nationals, BTEC Nationals Level 2, Level 2 Creative Media Production, BTEC Nationals Level 3, Level 3 Creative Media Production, Firsts, BTEC Firsts, GCSE, AQA GCSE, OCR GCSE, WJEC GCSE, WJEC GCSE Media Studies, Getting Started in Media, Intro to Media Audiences, Intro to Media Institutions, Intro to Media Languages, Intro to Media Representations, Key Concepts, Intro to Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, iTraining Workshops, Staffroom, Induction, Training & Revision, Hot Entries

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Welcome to MediaEdu’s Induction Resources and Activities – please find below a suggested approach introducing GCSE, AS and BTEC students to studying the Media. Schemes of Work and assessment deadlines are tight these days but there is always/should always be an Induction Week when the learners can grapple with the fundamentals of the subject.

What happens next?, media charades, hangman and decorating the...

[ read full article ] »

Sherlock Holmes Case Study »

Rob Miller | Monday September 16, 2013

Categories: Courses, GCSE, OCR GCSE, Film, Action, Action Adventure, Film Analysis, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Hot Entries

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Institutional Factors

Sherlock Holmes was released on 26th December 2009 (Boxing Day) maximising chances of commercial success by exhibiting the film during a time when cinema admissions are higher than the rest of the year – young cinemagoers are on school holiday and benefitted from the 12A certification (PG13 in the US). Sherlock Holmes is based on the character of the same name created by the prolific writer...

[ read full article ] »

Casino Royale Case Study »

Rob Miller | Monday September 16, 2013

Categories: Courses, GCSE, OCR GCSE, Film, Action, Action Adventure, Film Analysis, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iRevise, GCSE Action Adventure, TV & Radio Comedy, Hot Entries

Institutional Factors

Casino Royale, the 21st Bond film arguably rebooted the James Bond franchise and has been discussed as ‘the best’, if not one of the best films in the James Bond series of 23 films (September 2013). English actor Daniel Craig appeared in his first outing as the British secret agent after securing the role in part on the strength of his performance as an unnamed businessmen turned gangster in the British crime thriller...

[ read full article ] »

Angry Birds Independent Video Games Case Study »

Rob Miller | Monday September 16, 2013

Categories: Courses, GCSE, AQA GCSE, Games, Computer Games, Video Games, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, New Media, Convergence, Digital Media, Integration, New Technologies, Synergy, Hot Entries

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Independent Games Production and Distribution - An Institutional Context

Games like Angry Birds have become a cultural phenomenon – the game is deliberately simplistic and primarily targets a female demographic. It has benefited from the current (late August 2013) fragmentation of the computer game industry into a multi-platform marketplace where more mainstream, high profile so-called Triple A games like Call of...

[ read full article ] »

WJEC AS Media Studies MS1 Representation of Events | Operation Yewtree »

Rob Miller | Thursday September 12, 2013

Categories: Courses, A Level, WJEC A Level, WJEC AS, WJEC AS Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, Revision, AS Revision, Hot Entries

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Operation Yewtree is a Police investigation, led by London’s Metropolitan Police into alleged sexual abuse, predominantly of minors that commenced on October 2012. It started after enquiries were made following the death of Sir Jimmy Savile on October 2011, a year earlier and expanded to include other high profile celebrities, mainly accused of similar offences in 1960s, into the 1970s and for some of the accused...

[ read full article ] »

AQA A2 MEST3 Critical Perspectives Section A: Gatsby Static Image Sample Paper & Responses »

Lizana Oberholzer | Tuesday May 28, 2013

Categories: Courses, A Level, AQA A Level, AQA A2, Film, Film Analysis, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, New Media, Convergence, Digital Media, Internet, Social Networking, New Technologies, Synergy, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Revision, A2 Revision, Staffroom, Exemplar Materials, Mocks, Training & Revision, Hot Entries

MEST3 Section A (40%)

1 hour including 15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials will be chosen to raise issues about:

  • media concepts (form,...
[ read full article ] »

AQA A2 MEST3 Critical Perspectives Section A: Olympics Static Image Sample Paper & Responses »

Lizana Oberholzer | Wednesday May 22, 2013

Categories: Courses, A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, New Media, Convergence, Digital Media, Internet, Social Networking, New Technologies, Postmodernism, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Revision, A2 Revision, Staffroom, Exemplar Materials, Mocks, Training & Revision, Hot Entries

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MEST3 Section A (40%)

1 hour including 15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials will be chosen to raise issues...

[ read full article ] »

AQA AS MEST1 Section A Guide & Exemplar Response »

Lizana Oberholzer | Tuesday May 14, 2013

Categories: Courses, A Level, AQA A Level, AQA AS, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, Revision, AS Revision, Staffroom, Exemplar Materials, Training & Revision, Hot Entries

Unit 1 Investigating Media

50% of AS, 25% of A Level, 2 Hour Written Examination 80 marks

Two Sections: Section A

The unseen text will either be a moving image or a static image. You need to do four compulsory short answer questions.

(1 hour 15 minutes including 15 minutes reading/viewing time) will consist of four short answer questions, all compulsory, relating to a piece of unseen stimulus material. The unseen material will take the form...

[ read full article ] »

AQA AS MEST1 Case Study & Exemplar Response »

Lizana Oberholzer | Tuesday May 14, 2013

Categories: Courses, A Level, AQA A Level, AQA AS, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, iTraining, Improve Your Teaching, New Media, Convergence, Internet, Social Networking, Community, Mobile Phones, Making Money, New Technologies, Synergy, User Generated Content, Revision, AS Revision, Staffroom, Exemplar Materials, Hot Entries

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Unit 1 Investigating Media

50% of AS, 25% of A Level, 2 Hour Written Examination 80 Marks

Two Sections: Section A

The unseen text will either be a moving image or a static image. You need to do four compulsory short answer questions.

Section B: Case Study

You have a choice of one from two essays.

AQA Specification (2013)

Section B (45 minutes) will require a sustained response to one of a choice of two questions...

[ read full article ] »

WJEC AS Media Studies MS1 Representation of Events | The Philpott Tragedy 11th May 2012 »

Rob Miller | Tuesday April 30, 2013

Categories: Courses, A Level, WJEC A Level, WJEC AS, WJEC AS Media Studies, Key Concepts, Audience, Ideology, Institutions, Media Language, Representation & Stereotyping, iTraining, Improve Your Teaching, News, More on News, 24 Hour News, News Values, Popular Press, Revision, AS Revision, Hot Entries

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On 11th May 2012, Jade, John, Jack, Jesse and Jayden Philpott were killed in a house fire at 18 Victory Road, Allenton, Derby. Their half-brother Duwayne Philpott died in hospital three days later – all children were aged between 5 and 13.

The fire was started by their father, Mick Philpott and his accomplice Paul Mosley in an attempt to frame his ex-girlfriend Lisa Willis who had recently left him, and to gain...

[ read full article ] »

AQA A2 MEST3 Critical Perspectives Section A: Static Image Sample Paper & Responses »

Lizana Oberholzer | Tuesday April 30, 2013

Categories: Courses, A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Representation & Stereotyping, New Media, Convergence, Digital Media, Internet, Social Networking, New Technologies, Postmodernism, User Generated Content, We Media, News, More on News, 24 Hour News, Popular Press, Revision, A2 Revision, Staffroom, Exemplar Materials, Mocks, Training & Revision, Hot Entries

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MEST3 Section A (40%)

1 hour including15 minutes reading/viewing time (32 marks)

The first section will be based around unseen stimulus materials which may be print, e-media, audio or moving image based. The stimulus materials will be designed to be easily assimilated by candidates in the space of 15 minutes and there will be time for note-taking and essay planning. The materials will be chosen to raise issues about:...[ read full article ] »


AQA A Level Media Studies Coursework Exemplar: Evolution of the Vampire Genre »

Caroline Bagshaw | Tuesday March 05, 2013

Categories: Courses, A Level, AQA A Level, AQA A2, Key Concepts, Audience, Genre, Institutions, Media Language, Narrative, Representation & Stereotyping, Staffroom, Exemplar Materials, Theory, Postmodern Theory

A critical investigation on why the vampire genre has evolved so dramatically.

When the vampire genre first appeared in popular fiction with Bram Stoker’s novel ‘Dracula’, written in 1897, the character of Dracula was derived from Slavic folklore, focusing on the history and culture of Transylvania. Throughout the early 1900s vampire films became more and more popular even before the screen adaptation of Dracula in 1931. During this...

[ read full article ] »

Radio Times Magazine Case Study »

Rob Miller | Wednesday January 30, 2013

Categories: Courses, GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Magazines, Image Analysis, Intro to Magazines, Listings Magazines, More on Magazines, New Media, Convergence, Digital Media, Internet, Synergy, Hot Entries

Institutional Factors and Marketing

Radio Times is a weekly Listings Magazine in terms of genre that has been published by the BBC from 1923 until 2011. It is now published by the Immediate Media Company after the merger of BBC Magazines (BBC Magazines used to be owned by the BBC’s commercial arm, BBC Worldwide) while the Immediate Media Company is established as a combined publishing house.

Radio Times is still a branded BBC publication...

[ read full article ] »

2014 AQA GCSE Media Studies 2-Year Gaming Scheme »

Rob Miller | Thursday January 24, 2013

Categories: Courses, GCSE, AQA GCSE, Games, Computer Games, Machinima, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, New Media, Convergence, Digital Media, Integration, Internet, New Technologies, Synergy, Hot Entries

Scheme

  • Unit 1: Investigating the Media (Promotion and Marketing of Video Games)
  • Unit 2: Understanding the Media (Controlled Assessment)
  • 2014 AQA GCSE Media Studies 2-Year Gaming Scheme.doc

Associated Resources

  • World of Warcraft: Mists of Pandaria Case Study
  • Minecraft Case Study
  • Halo 4 Case Study
  • Video Games Quiz
  • Understanding Video Games
  • An Introduction to Machinima
  • OCR AS G322 Section B The Games Industry Case Study
  • OCR AS G322 Section B The...
[ read full article ] »

2014 WJEC GCSE Media Studies 2-Year TV Crime Drama Scheme »

Rob Miller | Thursday January 24, 2013

Categories: Courses, GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Television, Television Crime Drama, Hot Entries

Scheme

  • Unit 1 - Section A: Thinking about the Media: Investigating TV Crime Drama
  • Unit 1 - Section B: Thinking about the Media: Magazines
  • Unit 2 - Creating for the Media: Investigating and Planning (Controlled Assessment)
  • 2014 WJEC GCSE Media Studies 2-Year TV Crime Drama Scheme.doc

Associated Resources

  • Lewis Case Study
  • CSI Case Study
  • New Tricks Case Study
  • Heat Magazine Case Study
  • The Big Issue Magazine Case Study
  • WJEC GCSE Media Studies TV...
[ read full article ] »

The Big Issue Magazine Case Study »

Rob Miller | Tuesday January 22, 2013

Categories: Courses, GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Magazines, Intro to Magazines, Street Magazines, New Media, Digital Media, Hot Entries

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Institutional Factors and Marketing

First published in 1991 The Big Issue has gone from strength to strength to become the world’s most widely circulated street newspaper. It officially belongs to the hybrid genre of entertainment and social business and as such, runs regular reviews on films, book releases, theatre, music and art but no television listings – the entertainment aspect attracts advertising revenue...

[ read full article ] »

Heat Magazine Case Study »

Rob Miller | Monday January 21, 2013

Categories: Courses, GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Magazines, Gossip Magazines, Intro to Magazines, New Media, Convergence, Digital Media, Synergy, Hot Entries

Institutional Factors and Marketing

Heat is a weekly gossip magazine published by Bauer, one of the oligopoly of magazine publishers with a circulation of just over half a million.

When it launched in 1999 it launched as a Listings/Entertainment magazine achieving a lower than expected circulation of below 100,000 – as a result the decision was made to re-brand and reposition Heat in the marketplace as an out and out Gossip Magazine aimed...

[ read full article ] »

AQA GCSE Media Studies Assignment 2 Cross Media Study Analytical Task: Advertising and Marketing »

Rob Miller | Thursday January 17, 2013

Categories: Advertising, Intro to Advertising, Marketing, More on Advertising, Viral Advertising, Courses, GCSE, AQA GCSE, Key Concepts, Institutions, Representation & Stereotyping, Production Zone, Print Production, Video Production, Television, Storyboarding, Hot Entries

Compare two advertisements for the same brand across two media platforms focussing on Representation and Institution.

Please be guided by the sub headings below. This analysis and explanation should be between 1000-1200 words in total.

Below is stimulus material to show you the type of adverts that you can use in this assignment – you cannot use these as your work, you must choose your own adverts across two media platforms.

Television...

[ read full article ] »

Halo 4 Case Study »

Rob Miller | Tuesday January 08, 2013

Categories: Courses, GCSE, AQA GCSE, Games, Computer Games, Machinima, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, New Media, Convergence, Digital Media, New Technologies, Synergy, Other Topics, Iconography, Hot Entries

Production and Distribution

Halo is a commercially successful, science fiction FPS game that was first developed in November 2001 for Microsoft X Box. Versions were developed for Windows and MAC OS X but fundamentally it now remains exclusive to the X Box 360, the second console developed by Microsoft and as such, has received critical success for being one of the best first person shooters on a video game console. Some gamers prefer the...

[ read full article ] »

Minecraft Case Study »

Rob Miller | Monday December 31, 2012

Categories: Courses, GCSE, AQA GCSE, Games, Computer Games, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Ownership, Media Language, Narrative, Representation & Stereotyping, New Media, New Technologies, Synergy, We Media, Hot Entries

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Production and Distribution

Minecraft is a massively commercially successful and critically acclaimed multi-platform ‘Open World’ game. In terms of genre (see ‘Genre’ below) it is a Sandbox Indie Game although key focus is on building, strategy and to a lesser extent survival. It was created by Markus ‘Notch’ Persson, a Swedish Computer Programmer who is not a traditional Games Developer which may...

[ read full article ] »

World of Warcraft: Mists of Pandaria Case Study »

Rob Miller | Friday December 28, 2012

Categories: Advertising, Marketing, Viral Advertising, Courses, GCSE, AQA GCSE, Games, Computer Games, Video Games, Timeline, Key Concepts, Audience, Genre, Ideology, Institutions, Ownership, Media Language, Narrative, Representation & Stereotyping, Other Topics, Iconography, Nostalgia, Hot Entries

Production and Distribution

World of Warcraft is an immensely popular, established RPG that was released in 1994. Several game sets and expansions later it has 10 million subscribers with the fourth expansion Mists of Pandaria released on September 25th 2012 (the date was eagerly awaited and much promoted in the same way an Event Movie is marketed). It is the world’s most subscribed MMORPG (see below).

Technically WoW is described as a...

[ read full article ] »

Authenticity in TV Documentaries »

Jeremy Orlebar | Monday November 12, 2012

Categories: Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Representation & Stereotyping, Television, Reality TV, Television Documentary, Hot Entries

A recent (Oct 2012) TV documentary has shocked Britain. ITV’s Exposure on Jimmy Savile alleged that a formerly well loved DJ and charity worker was a paedophile. This has led to a police investigation, and the BBC and the government setting up independent inquiries with hundreds of people coming forward as witnesses.

This has been a most unusual reaction to a TV documentary, but it reinforces the power and relevance that well researched and...

[ read full article ] »

Holby City Case Study »

Rob Miller | Monday November 05, 2012

Categories: Courses, A Level, OCR A Level, OCR AS, GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Institutions, Media Language, Narrative, Representation & Stereotyping, Television, Medical Drama, Television Drama, Hot Entries

Holby City is a BBC produced British Medical Drama set in the fictional Holby City Hospital near Bristol, close to the Welsh border. It concerns the lives and ups and downs of its staff, patients and Doctors and borrows heavily from the conventions of the soap opera (see Genre). Initially broadcast in January 1999 it is now currently in its 15th series and is aired weekly on a Tuesday night in 60 minute format in HD (from 2010) during prime...

[ read full article ] »

Glee Case Study »

Rob Miller | Monday November 05, 2012

Categories: Courses, A Level, OCR A Level, OCR AS, GCSE, WJEC GCSE, WJEC GCSE Media Studies, Key Concepts, Audience, Genre, Institutions, Media Language, Narrative, Representation & Stereotyping, Television, Musical Drama, Television Drama, Hot Entries

Glee is a successful US TV Drama hybridised with the genres of comedy and musical. It was first broadcast in 2009 by mainstream network, Fox Television and currently is in its 4th series evidencing critical and commercial success. The narrative involves aspirational recording artists and performers who have enrolled in Glee Club at the fictional William McKinley High School in Ohio. Glee Club is at the bottom of the social network in this...

[ read full article ] »

Gavin and Stacey Case Study »

Rob Miller | Monday September 17, 2012

Categories: Courses, GCSE, OCR GCSE, Key Concepts, Audience, Media Language, Narrative, Representation & Stereotyping, Television, Situation Comedy, Television Comedy, Television Situation Comedy, Hot Entries

Gavin and Stacey is a British Situation Comedy made by Independent Production Company, Baby Cow Productions for BBC Wales between 2007 and 2010. Only 20 episodes were written and as such, and similar to Fawlty Towers in the 1970s (12 episodes) the Sitcom is already developing iconic status and is subject to many repeats and re-runs on channels including BBC3 (the original broadcast channel) and Gold. Calls for its return to the screen are...

[ read full article ] »

Lady Gaga Case Study »

Rob Miller | Monday September 10, 2012

Categories: Courses, A Level, OCR A Level, OCR AS, Key Concepts, Audience, Genre, Ideology, Institutions, Media Language, Narrative, Representation & Stereotyping, Music, Music Distribution, Music Industry, Music Promotion, Music Video, The Press, New Media, Convergence, Digital Media, Integration, Internet, Social Networking, Making Money, New Technologies, Website Analysis, Social Networking Analysis, Web Pages

Lady Gaga – Sony Music Entertainment | Universal Music Group

The music industry can be split into mainstream and independent artists with the so called ‘Big Four’ (now the Big Three) controlling the market. In a similar way that the oligopoly of film distributors control film distribution (Warners, 20th Century Fox, Paramount, Universal, Sony, Disney) mainstream music distribution is controlled by the Universal Music Group, Sony Music...

[ read full article ] »

Your Highness Case Study »

Rob Miller | Tuesday August 28, 2012

Categories: Courses, GCSE, OCR GCSE, Film, Action, Action Adventure, Film Analysis, Key Concepts, Audience, Genre, Media Language, Narrative, Representation & Stereotyping, Hot Entries

Your Highness is an Action Adventure film released in 2011 and subject to much hybridisation – as a hybrid it its own right (action and adventure) it also is a comedy and borrows from the conventions of the fantasy genre. Using key features from four mainstream, commercially successful genres maximised the chances of success for the film along with star marketing, high production values and wide distribution by Universal Studios.

Action,...

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Representation of Masculinity in Film »

Rob Miller | Tuesday August 14, 2012

Categories: Courses, A Level, OCR A Level, OCR A2, Film, Film Analysis, Key Concepts, Representation & Stereotyping, Hot Entries

Representations are subject to change, both historically, politically and socially – this analysis focuses on the changing representations of masculinity in film and how these representations are mediated, selected, constructed and encoded with preferred meanings for audiences. For the purposes of G325 Section B: Collective Media Identity, students will study two media.

Representation defines the way a social group, e.g. masculinity is...

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Q Print and Online Music Magazine Deconstruction »

Rob Miller | Saturday August 11, 2012

Categories: Courses, GCSE, AQA GCSE, Key Concepts, Audience, Genre, Institutions, Media Language, Representation & Stereotyping, Magazines, Music Press, Online Magazines, Music, The Press, New Media, Convergence, Synergy, Hot Entries, Website Analysis, Social Networking Analysis, Web Pages

Q Music Magazine Print Deconstruction

[click on image to enlarge]

Audience identification with the iconic, recognisable masthead first appeals to consumers – taking up 15% of the front cover an enigmatic, upper case, bold, white on red, block serif letter ‘Q’  is a box on the left hand side top of the cover.

This departs from the conventions of magazine covers that normally run a masthead run along the top of the front cover. ‘Q’ is...

[ read full article ] »

NME Print and Online Music Magazine Deconstruction »

Rob Miller | Friday August 10, 2012

Categories: Courses, GCSE, AQA GCSE, Key Concepts, Audience, Genre, Institutions, Media Language, Representation & Stereotyping, Magazines, Music Press, Online Magazines, Music, The Press, New Media, Convergence, Internet, Hot Entries, Website Analysis, Social Networking Analysis, Web Pages

NME Music Magazine Print Deconstruction

[click on image to enlarge]

NME remains one of the longest running weekly music magazines in history after its initial publication in 1952. Originally the magazine was published in broadsheet newspaper format using newsprint , and competed for many year with titles such as Sounds (focussing on Rock and Heavy Metal genres) and Melody Maker (mainstream Pop and Chart music).

Unashamedly ‘indie’ NME...

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Drowned in Sound Case Study »

Rob Miller | Friday August 10, 2012

Categories: Courses, GCSE, AQA GCSE, Key Concepts, Audience, Genre, Institutions, Media Language, Representation & Stereotyping, Magazines, Music Press, Online Magazines, Music, Fan Websites, The Press, New Media, Convergence, Hot Entries, Website Analysis, Social Networking Analysis, Web Pages

click on image to enlarge
click on image to enlarge

URL: www.drownedinsound.com

Drowned in Sound is an independent, online music magazine that has been described as a cross between exactly that, a blog and a music social networking site. Founded by 18 year old entrepreneur, Sean Adams in 2000 it started life in 1998 as an e mail music fanzine called The Last Resort. Sean Adams re-launched it as DIS and is still the current editor and...

[ read full article ] »

2013 AQA GCSE Media Studies 1-Year Music Press Scheme »

Rob Miller | Friday August 10, 2012

Categories: Courses, GCSE, AQA GCSE, Key Concepts, Audience, Genre, Institutions, Media Language, Representation & Stereotyping, Magazines, Music Press, Music, The Press, Hot Entries

Scheme

  • 2013 AQA GCSE Media Studies 1-Year Music Press Scheme.doc

Associated Resources

  • Drowned in Sound Case Study
  • NME Print and Online Music Magazine Deconstruction
  • Q Print and Online Music Magazine Deconstruction
  • AQA GCSE Music Press Mock Exam Preliminary Material.docx
  • AQA GCSE Music Press Mock Exam.docx
  • AQA GCSE Music Press Mock Exam Mark Scheme.docx
  • Music Press Quiz 1
  • Music Press Quiz 2
  • Deconstructing Web Pages
  • Home Page Sample...
[ read full article ] »

Changing Representations in the Media PPT »

Rob Miller | Tuesday August 07, 2012

Categories: Courses, A Level, WJEC A Level, WJEC AS, WJEC AS Media Studies, Key Concepts, Representation & Stereotyping, Hot Entries

Associated Resources

  • Changing Representations in the Media.ppt

NB. If you have trouble downloading this resource, let us know via email and we’ll send it to via YouSendIt.




Textual Analysis Checklist »

Debbie Wilcox | Wednesday June 27, 2012

Categories: Courses, A Level, AQA A Level, AQA A2, AQA AS, OCR A Level, OCR A2, OCR AS, WJEC A Level, WJEC A2, WJEC A2 Media Studies, WJEC AS, WJEC AS Media Studies, Key Concepts, Audience, Genre, Ideology, Institutions, Intro to Institutions, Censorship & Regulation, Copyright, Ownership, Media Language, Narrative, Representation & Stereotyping, Skills, Textual Analysis, Hot Entries

All texts taught should include this checklist for textual analysis:

Download Link: Textual Analysis Checklist.doc

Selected Text [Enter Text] | Industry [Enter Industry]

Industry Issues

  • Production
  • Background / Context
  • Marketing Promotion
  • Regulation
  • Global Implications
  • Distribution / Exhibition

Audience / Users

  • Targeting
  • Positioning
  • Debates
  • Responses

Key Media Concepts

Genre

  • Conventions
  • Iconography
  • Signifiers

Narrative

  • Structure
  • ...
[ read full article ] »

Teaching Television Text & Industry Case Study »

Rob Miller | Thursday June 21, 2012

Categories: Advertising, Intro to Advertising, Marketing, More on Advertising, Viral Advertising, Courses, A Level, WJEC A Level, WJEC A2, WJEC A2 Media Studies, Key Concepts, Audience, Genre, Institutions, Intro to Institutions, Censorship & Regulation, Copyright, Ownership, Narrative, Representation & Stereotyping, New Media, Convergence, Digital Media, Globalisation, Integration, Internet, New Technologies, Postmodernism, Synergy, Staffroom, Exemplar Materials, Training & Revision, Television, Intro to Television, Television Industry, Hot Entries

Television remains a popular industry at MS4 in that is encourages students and teachers to study contemporary texts as a result of availability and immediacy and use archives such as 4OD, BBC iPlayer and ITV Player. Good combinations include one American programme regularly broadcast on British television, one high production value, mainstream British text and one with a more selective, niche target audience – House, Britain’s Got Talent...

[ read full article ] »

Lady Gaga Cross Media Case Study »

Rob Miller | Wednesday June 13, 2012

Categories: Advertising, Viral Advertising, Courses, A Level, AQA A Level, AQA AS, Key Concepts, Audience, Genre, Media Language, Narrative, Representation & Stereotyping, Music, Fan Websites, Music Distribution, Music Industry, Music Promotion, Music Video, New Media, Convergence, Digital Media, Integration, Internet, Social Networking, Making Money, New Technologies, Hot Entries, Website Analysis, Social Networking Analysis, Web Pages

Lady Gaga – Sony Music Entertainment | Universal Music Group

For your AQA AS Media Studies Cross Media Study you are required to understand a range of texts across 3 different media platforms – Broadcasting, E Media and Print with notions of institution underpinning the background to production e.g. funding, ownership, use of technology and distribution.

Exam questions often directly ask students to examine how institutions are represented...

[ read full article ] »

2012 AQA AS Media Studies Scheme of Work »

Rob Miller | Wednesday June 13, 2012

Categories: Advertising, Viral Advertising, Courses, A Level, AQA A Level, AQA AS, Film, Social Realism, Key Concepts, Audience, Genre, Institutions, Media Language, Narrative, Representation & Stereotyping, New Media, Digital Media, Internet, Social Networking, Hot Entries

MEST1/Unit 1 Investigating Media: Section A Texts, Concepts and Contexts

MEST2/Unit 2 Creating Media: Set Brief One - Film (50% of AS)

AS Award 1571 - 32 Week Scheme of Work

Overview

  • AQA A Level Media Studies Overview

Scheme

  • 2012 AQA AS Media Studies SOW.doc

Concepts

  • Media Forms, Representation, Institution, Audience (including media language, genre and narrative)
  • Cross Media Study - Linked Texts (broadcasting, emedia, print)
  • Research,...
[ read full article ] »

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